Harnessing the Power of AI & Technology

Thursday, May 30, 2024

• 8:00 AM Breakfast and Registration
• 8:45 AM Opening Remarks

  Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

  Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

  Emcee: Seema Keswani, Sr. Director – Global Brand & Advertising, Qualcomm

• 9:00 AM Keynote

  Shelly Palmer, CEO, The Palmer Group

• 9:30 AM CMO Insights: How Disruptive Brand Strategy Can Change Consumer Behavior and Build Business Value

  Don McGuire, Chief Marketing Officer, Qualcomm

  Moderated by: Dani Bruce, Sr. Marketing Manager, Demand Generation, EVERFI from Blackbaud

• 10:00 AM AI Evolution & HP’s Approach

  Robert Connor, Global Marketplace Strategy Lead, HP

  Moderated by: Jill Herb, Marketing Practice GTM Leader, QA

• 10:40 AM Networking Break
• 11:00 AM Taking Marketing Teams to the Next Level with Generative AI

  Carmen True, Vice President Marketing – Channel Sales Enablement and Digital Ecosystems, Qualcomm

  Moderated by: Laurie Pace, Senior Vice President Marketing, Quid

• 11:30 AM AI's Impact on Creative Innovation

  Marcelo Kertesz, Chief Marketing Officer, MANSCAPED

  Moderated by: Sara Sullivan, Global Vice President, Solution Engineering, Contentful

• 12:00 PM The Future of the Customer Experience

  Scott Frost, Director, Paid Media & Retention, Chubbies

  Jessica Williams, Head of Brand Marketing and Partnerships, Shopify

• 12:15 PM Lunch

  Emcee: Jeremy Krall, Senior Director, Marketing Technology, AI Tools, and Digital Ecosystems, Qualcomm

• 1:30 PM AI Marketing Trends and Predictions

  Tricia Allen, VP, Business Development, Hotspex Media and Reticle AI

  Daniel Liebermann, Managing Director, Publicis Sapient

  Moderated by: Roland Osae-oppong, North America Digital Marketing Lead – Consumer Products, HP

• 2:00 PM Data-Driven Decision Making

  Kevin Frisch, VP Marketing, Intuit

  Amit Joshipura, Director of Global Marketing, Coronary, Philips

  Namrata Sinha, Director Consumer Experience & eCommerce, BSH Home Appliances

  Moderated by: Leigh Lowery, Chief Revenue Officer, Captivate

• 3:00 PM Networking Break