Tejas Shah - Brand Innovators

Tejas Shah

CEO, Grown Brillance

Tejas Shah, a visionary entrepreneur, served as the former CEO of Unique Designs, the largest jewelry wholesaler, for an impressive 15 years. His deep-rooted belief in the retail sector and the untapped potential within lab-grown diamond jewelry fueled his entrepreneurial spirit. Two years ago, Tejas embarked on a new journey by founding Grown Brilliance.

What began as a passion project swiftly evolved into a fully-fledged omni-channel brand under Tejas’s astute leadership. Grown Brilliance stands out as a vertically integrated powerhouse in the jewelry industry, showcasing Tejas’s commitment to innovation and excellence. In just a short span, Grown Brilliance has achieved remarkable success, earning its place among the top 5 lab-grown retailers in the country. Tejas Shah’s strategic vision and dedication to pushing boundaries have undoubtedly played a pivotal role in the rapid ascent of Grown Brilliance in the competitive world of lab-grown diamonds.

Today Grown Brilliance has 8 stores around the country from LA to New York and has plans to keep expanding.