Pierson is the Director of Growth Marketing at H&R Block where he oversees client acquisitions strategies across H&R Block’s portfolio of three brands: H&R Block, Block Advisors, and Spruce. His team leads the strategy across all paid media channels, from TV to Paid Search to SEO. Prior to H&R Block, he oversaw Paid Search at Grubhub/Seamless and started his career on the agency side at Mindshare and iProspect.