Jason Acker - Brand Innovators

Jason Acker

VP Media & Digital, Diageo

Jason Acker is a media and digital industry veteran with over 20 years of experience across both agency  and client side. Jason has been instrumental in reorganizing and optimizing media teams, integrating  media/creative, and delivering significant cost savings. He has a proven track record of leveraging data driven capabilities to maximize marketing effectiveness and drive innovation across media touchpoints. Currently serving as Vice President of Media and Digital at Diageo, Jason leads all media and digital  planning, buying, and strategy for the company’s North American operations as well as their  measurement and Consumer Data practice. He is known for his strong leadership, partnership and  ensuring that media delivers a competitive advantage for his business. Jason resides in New Jersey with  his wife and two teenage daughters.