Ben Tannenbaum

Ben Tannenbaum is Vice President, Industry Lead for Beverages at Fetch, America’s premier rewards platform. Over the past six years Ben has been instrumental in building brand partnerships at Fetch while enabling clients in understanding and rewarding the unique loyalty of shoppers across the country. Ben’s previous experience includes boutique consultancy Evol8tion where he served as a driving force. At MasterCard he championed startup engagement and spearheaded innovative partnerships. His tenure at NBCUniversal further honed his expertise in integrating cutting-edge technology with consumer engagement. Renowned for his entrepreneurial spirit and dynamic approach, Ben is passionate about building value-driven partnerships that deliver tangible results. Ben is an active member of The Angel Group, providing capital and strategic partnership to CPG’s most promising emerging brands. Outside of his professional pursuits, Ben is a devoted Girl Dad, an avid fan of The Grateful Dead, and has interests in coffee, hot sauce, and Jewish delis.