The Future of CPG & Marketing Innovation Summit
Jun 06 • Hosted by Church & DwightThursday, June 6, 2024
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8:30 AM
Breakfast & Registration
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9:30 AM
Opening Fireside Chat with Church & Dwight
Barry Bruno, Executive Vice President, Chief Marketing Officer & President, U.S. Church & Dwight
Surabhi Pokhriyal, Chief Digital Growth Officer, Church & Dwight
Emcee: Bryan McGuirk, Chief Revenue Officer, Stingray Advertising
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10:00 AM
Stewarding Brands into the Future with Mars
Martin Terwillinger, Vice President Marketing – Chocolate, Mars, Mars
Moderated by: Valerie Vespa, VP Brand Partnerships, OUTFRONT Media
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10:30 AM
Fireside Chat
Yin Woon Rani, Chief Executive Officer, MilkPEP
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11:10 AM
Networking Break
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11:30 AM
Mastering the Consumer Journey: How Brands Can Adapt to Changing Consumer Behaviors
Rachel Porges, Chief Innovation and Brand Development Officer, Nom Nom
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12:00 PM
From Concept to Execution: Building a Personalization Ecosystem
Jaime Crespo, GM, DTC & Personalization, Nestlé Health Science
Moderated by: Carmen Gonzalez-Meister, General Manager; Health, Wellness & Beauty, Fetch
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12:30 PM
Storytelling of the Future: Strategies to Maximize Varying Channels & Touchpoints
Erin Caffrey, Head of Marketing Communications & Brand PR, Lindt & Sprüngli (USA) Inc.
Moderated by: Alicia Hines, Director, Customer Success, Suzy
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1:00 PM
Lunch
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2:00 PM
Addressing the Dynamic Marketing Landscape: Reaching Consumers on Every Level with Chips Ahoy!
Sabrina Serient, Senior Director, US Chips Ahoy! Mondelēz International
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2:30 PM
Behind the Brand with Church & Dwight: Engaging New Audiences
Melissa Martin, Vice President, Fabric Care, Church & Dwight
Sabrina Serient, Senior Director, US Chips Ahoy!, Mondelēz International
Kevin Sherlock, Vice President, Personal Care, Church & Dwight
Bruce Tetreault, Vice President, HWB, Church & Dwight
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3:00 PM
Addressing Innovation for CPG Brands: How to Strengthen Brand Loyalty
Kristen Lyons, EVP, Enterprise Partnerships, Suzy
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3:10 PM
Networking Break
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3:30 PM
Fireside Chat
Sameer Agarwal, SVP/GM of the Americas, Supergoop!
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4:30 PM
2024 Outlook: Winning Over Consumers of Today & Tomorrow
Ziad Ahmed, Head of Next Gen, United Talent Agency
Laraine Miller, President, North America, LIPTON Teas and Infusions
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5:00 PM
Wrap
Speakers
Barry Bruno
Executive Vice President, Chief Marketing Officer & President, U.S. Church & Dwight
Erin Caffrey
Head of Marketing Communications & Brand PR, Lindt & Sprüngli (USA)
Jaime Crespo
GM, DTC & Personalization, Nestlé Health Science
Surabhi Pokhriyal
Chief Digital Growth Officer, Church & Dwight
Rachel Porges
Chief Innovation and Brand Development Officer, Nom Nom
Martin Terwillinger
Vice President Marketing - Chocolate, Mars
Valerie Vespa
VP, Brand Partnerships & Programmatic Sales, OUTFRONT Media
Sponsors
Venue
500 Charles Ewing Blvd
Ewing Township, NJ 08628