{"id":1886,"date":"2024-01-01T17:08:09","date_gmt":"2024-01-01T17:08:09","guid":{"rendered":"https:\/\/brandinnovator.wpenginepowered.com\/speakers\/brian-weston\/"},"modified":"2024-01-05T21:51:14","modified_gmt":"2024-01-05T21:51:14","slug":"brian-weston","status":"publish","type":"speakers","link":"https:\/\/brand-innovators.com\/speakers\/brian-weston\/","title":{"rendered":"Brian Weston"},"content":{"rendered":"<p>A blend of new product development and brand strategy served as the early foundation of Brian\u2019s career, developing and marketing products in categories ranging from CPG (Heinz, Frito Lay) to sports apparel (Foot Locker, Reebok, Nike) and consumer electronics (Samsung). Later, during his time at Havas, Brian helped to grow businesses across a variety of brands. He served as Director of Marketing Plan Development across multiple Kraft Foods agencies, led brand consulting assignments for Live Nation Entertainment and managed the widely acclaimed Dos Equis &#8216;Most Interesting Man&#8217; campaign. &nbsp;Brian later joined Grey New York to help install the global Gillette business, where he and his team have returned the brand to growth via several successful global campaigns resulting in 8 Cannes Lions including the internet-breaking, Cannes Lion and EFFIE-winning \u201cWe Believe\u201d short film released in January 2019. &nbsp;Brian has since provided executive leadership on behalf of NFL, Kellogg&#8217;s and Volvo accounts. &nbsp;He currently serves as COO for WPP&#8217;s Team P&amp;G, responsible for driving both creativity and growth for a large portfolio of global brands. &nbsp;Brian graduated with a B.A. in psychology from Villanova University.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A blend of new product development and brand strategy served as the early foundation of Brian\u2019s career, developing and marketing products in categories ranging from CPG (Heinz, Frito Lay) to sports apparel (Foot Locker, Reebok, Nike) and consumer electronics (Samsung). Later, during his time at Havas, Brian helped to grow businesses across a variety of [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1887,"template":"","acf":{"title":"EVP \/ Global Account Director, GREY","linkedin_handle":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Brian Weston - Brand Innovators<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brand-innovators.com\/speakers\/brian-weston\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brian Weston - Brand Innovators\" \/>\n<meta property=\"og:description\" content=\"A blend of new product development and brand strategy served as the early foundation of Brian\u2019s career, developing and marketing products in categories ranging from CPG (Heinz, Frito Lay) to sports apparel (Foot Locker, Reebok, Nike) and consumer electronics (Samsung). 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