- During the pop star’s residency at Madison Square Garden, the two travel companies are offering “Disco Together” Uber Shuttle buses to give fans rides between Delta’s two NY hubs (JFK and LaGuardia) and Madison Square Garden.
- The 14-seat shuttles have music-themed designs and are meant to encourage fan interactions with a reasonable transportation cost of $25.
- The shuttles will run Thursdays through Sundays until October 31 and can be booked in Uber’s app. Once booked, the app will show the shuttle’s location and progress through a disco ball icon.
The promo is born out of a partnership Delta and Uber forged in 2025. Per Justin Dean, global membership & loyalty partnerships lead at Uber, the partnership intended to “make travel more connected, seamless and rewarding from air to ground.”
“At its core, our partnership is about meeting customers across the different ways they move, whether they’re traveling across the country or across the city,” Dean said. “The Disco Shuttles bring that same idea to a moment Harry’s deeply engaged, community-driven fanbase is traveling from around the world to experience together.”
Styles’ MSG residency, part of his “Together, Together” tour is expected to bring nearly 600,000 people to New York City over its two-month run.
The Uber/Delta partnership is intended to make travel more rewarding, particularly for Delta’s loyalty club members, said Joshua Kaehler, managing director of loyalty partnerships at Delta Air Lines. The partnership has also enabled the two companies to investigate and address pain points for travelers, including piloting a preferred drop-off program in New York and Atlanta.
“We’ve also introduced exclusive, limited-time offers that create more value across flying, riding, leveraging Uber for Business and traveling internationally,” Kaehler said. “And we’ve introduced a variety of limited-time offers and promotions that create even more value for customers, like rewarding them for flying and riding, recognizing their Uber for Business activity or extending earning opportunities into new international markets.”
Music has been a centerpiece of that partnership. Shortly after announcing the alliance in 2025, the companies invited Delta loyalty members to an exclusive private concert with Doechii.
“It was a chance to introduce the partnership through an experience that reflected the energy of both brands while creating a memorable moment for some of our most engaged members,” Kaehler said. “The ‘Disco Together’ experience builds on that same approach.”
