Suvit Yeung is a dynamic marketeer with 15 years of strategic brand development and operational experience across top-tier FMCG companies including Coca-Cola, General Mills, Smucker’s, McCormick, and L’Oréal. His diverse background spans global, regional, and local roles in the UK, Canada, and France.
Career Highlights:
- Launched consumer-led innovations, expanding brand portfolios into disruptive, new & adjacent categories such as Coca-Cola Energy, Yop! Dessert Drinks, and the launch of Yoplait Yopa! Greek yogurt in 8 markets
- Spearheaded the strategic development of Yoplait International’s brand purpose and redesign for its 50th anniversary
- Orchestrated high-impact, 360° Consumer Activations featuring digital strategy, and brand partnerships for Coca-Cola & General Mills, targeting millennials & Gen Z passion points across Music, Gaming, Cinema, Screen-time, & Football in Omnichannel
- Management of $100M+ established legacy brands like Garnier, Redken, Smucker’s (Bick’s) & McCormick (Schwartz), driving consumption through building Brand Equity, Rituals, and Differentiation in highly competitive environments
Suvit’s unique approach to capturing consumption moments, focus on growth, and data-driven approach makes him an asset in the ever-evolving FMCG retail landscape.