Sheri is a Creative Director/Writer with 10 years of experience building brands and teams from the ground up at global agencies and startups. She’s currently on a mission to make comfort look good at Public Rec, a retailer that’s redefining the boundaries of performance fabrics. In this position, sheri led the transition away from all external agencies, built out an in-house team, and now oversees creative across all customer-facing channels. Before joining the startup world, Sheri worked for Leo Burnett Ad Agency creating national campaigns for CPG, tech, and non-profit clients including Feeding America’s 2019 campaign “I am Hunger.” Sheri pursued a career in creative after cutting her teeth as a journalist at Refinery29 and Hearst Magazines.