Olga Alpeter

Olga Alpeter is a marketing leader who thinks like an operator. With 15 years transforming heritage brands at Unilever (Lipton, Breyers, Good Humor, Dove Men+Care, St Ives, Pond’s and more) and in private equity, she believes breakthrough growth happens when marketing connects across the entire business, from P&L to supply chain to sales strategy. At Elida Beauty, she’s led rapid brand transformations and launched innovations driving turnaround growth on Q-tips. Equally passionate about building high-performing teams, Olga creates cultures where people feel trusted to think differently. Her core philosophy: taking calculated risks grounded in real business insight, understanding what the holistic business needs, and building the right strategy while empowering people to get there to drive sustainable, long-term brand growth.