Nick Antoniades

Nick Antoniades is an accomplished strategic marketer and analytics leader in the direct to consumer and retail sector. Nick has over 20 years’ experience in driving growth and optimizing marketing and customer lifetime value through strategy, analytics and operational excellence. He has built and led teams owning end to end marketing campaigns from planning, execution and optimization for both owned and paid media campaigns. He has utilized A/B testing, segmentation, and personalization to significantly improve performance. Nick has audited marketing technology stacks and implemented CDP, personalization engines, and analytics tools.