Michael Schaiman is the founder and CEO of GenCity Labs, a leading agency specializing in the design and execution of innovative brand activations using cutting-edge technologies. With extensive experience working alongside Fortune 500 brands such as Nike, Mercedes-Benz, Coca-Cola, Microsoft, Google, and more, Michael has spearheaded high-profile projects at major global events, including the Olympics, Super Bowl, Lollapalooza, CES, and other iconic music festivals and corporate conferences.
Over the years, Michael has built a reputation for creating immersive and impactful brand experiences that blend creativity with advanced technology. He is passionate about helping brands connect with audiences in new, engaging ways, pushing the boundaries of what’s possible in the world of experiential marketing.