Can you please update Michelle Moscone’s bio with the below?
Michelle Moscone is the Vice President of Creative & Content for GEICO.
Since joining GEICO in 2022, Michelle has
transformed the idea of what innovative marketing
looks like through the company’s most novel
projects. In her current role, she builds the talent,
strategy and processes that develop and expand the
brand’s most effective and impactful work while
ensuring cohesion across all of GEICO’s marketing
initiatives.
Over the last year, Michelle and her team have
produced some of GEICO’s most memorable, unique and entertaining material to date –
two of the most recent being GEICO’s partnership with Netflix’s animated musical comedy
film ‘Leo’ and the brand’s “Legend of the Lizard” campaign. She was also instrumental in
bringing GEICO’s iconic Caveman out of retirement.
Michelle started out as a professional dancer in New York City and later transferred her love
of art, discipline, expression and masochism into a career in advertising. She cut her newly
Invisalign’d teeth by answering phones at BBDO as a creative coordinator and later rose
through the ranks at some of the most prestigious and renowned creative agencies in the
industry, including Johannes Leonardo, Grey and WITHIN.
Michelle and her team continue to work relentlessly in the pursuit of fresh creative content
that is sure to please viewers. Michelle has made a promise that when it comes to the work,
“If GEICO shows up in your day, you will be entertained.”
Michelle resides in a tiny, but ‘big for New York City’ apartment in Greenwich Village. She
still enjoys dancing, loves to cook and is a decent pool player if anyone is up for the
challenge.