Michael Greenberg - Brand Innovators

Michael Greenberg

Senior Director, Head of Sales for DICK'S Media, DICK'S Sporting Goods

Mike Greenberg serves as Senior Director, Head of Sales for DICK’S Media at DICK’S  Sporting Goods. In this role, Mike leads the advertising sales organization, overseeing  revenue growth, strategic partnerships, and go-to-market execution that connects brands  to DICK’S powerful athlete ecosystem. In addition, Mike helps shape the evolution of  DICK’S Media as a commerce-enabled sports network, unlocking new growth  opportunities across commerce and media. 

Mike joined DICK’S Sporting Goods in 2025. Prior to joining the company, he spent more  than five years at Walmart Connect in leadership roles across first-party supplier and  marketplace businesses. Before Walmart, Mike spent over a decade at Amazon  Advertising leading sales teams across the CPG vertical. Earlier in his career, he held roles  at Yahoo! and in sponsorship sales with the New Jersey Nets and New Jersey Devils. 

Mike earned his Bachelor of Science in Sport Management from Towson University. He is  married to Shari, and they have two sons, Spencer and Ryder, and one daughter, Isla.