Megan Blackburn leads integrated marketing at Staples, where she is responsible for driving customer engagement, personalization, and revenue growth across all marketing channels. With a career rooted in digital marketing and product management, she has spent over a decade helping retail organizations evolve how they connect with customers, from early mobile adoption to today’s multi-channel, data-driven experiences.
At Staples, Megan leads a cross-functional team focused on advancing the brand through paid media, email, and loyalty initiatives, with a strong emphasis on delivering personalized, high-impact customer experiences. Her work centers on translating customer insight into real-time, relevant engagement; helping the business drive incremental, profitable growth while strengthening long-term customer relationships.”