Maria D’Amato, Executive Creative Director at GSD&M, is known for building modern brands with craft, clarity and cross-disciplinary rigor. A creative leader with deep roots in design and technology, she came back to GSD&M from R/GA in 2013 to establish the experience design discipline and has become a key force in expanding what integrated creativity means at GSD&M.
She has been a formative creative partner on brands including Southwest Airlines, Realtor.com, the United States Air Force and Space Force, Pizza Hut, and many many others.
Maria has pushed the agency’s creative model forward. She redefined integrated ways of working, leads AI-related innovation, and contributes to a broader body of work that continues to keep GSD&M in culture. The agency has recently been recognized for major new business and brand momentum, including winning Corona Extra creative duties, hitting the A-List for the second year in a row, and producing work that works as recognized by the Effies.
Maria’s leadership is grounded in the belief that the best work today is not made in silos. It is built through collaboration between disciplines, shaped with intention, and finished with the level of craft required to move people. She was named to Adweek’s Creative 100 for that forward-looking approach and for the impact she has had helping brands and teams evolve with the industry.