MacKenzie McCarver - Brand Innovators

MacKenzie McCarver

Head of Social and Influencers, Sam’s Club

MacKenzie has over 15 years in social media and fondly remembers texting to tweet. With experience both agency-side and brand-side, she’s led creative, results-oriented marketing teams for over 10 years. Currently the senior director of social media and PR for At Home, she has also worked at Sam’s Club building their social team and strategy as well as innovating social programs at Hilton. A graduate of Texas A&M University, MacKenzie now resides in Dallas, TX with her husband, two little girls, and two dogs.