Lizzie Collins is Senior Vice President, B2B Marketing and Ad Innovation at SiriusXM Media, the advertising arm of SiriusXM and the gateway for marketers to the largest digital audio advertising ecosystem in North America. There, she oversees B2B marketing, ad product marketing, creative agency Studio Resonate, and research and analytics divisions. Hired as Pandora’s first salesperson in 2006, Lizzie is a passionate storyteller with 15+ years of experience at the forefront of audio innovation. Under Lizzie’s leadership, SiriusXM Media supports the monetization of the most dynamic, cross-platform addressable audio offering for advertisers nationally, reaching over 150 million monthly listeners across streaming, satellite and podcasting. An Advertising Hall of Achievement inductee, Lizzie lives in Los Angeles with her family.