Justin McCoy - Brand Innovators

Justin McCoy

Vice President of Marketing, Cousins Submarines, Inc.

Justin McCoy joined Cousins Subs in January 2006 as an entry-level marketing specialist and held several marketing positions before being named Vice President of Marketing in May 2013. In his role, he is responsible for managing advertising agency relationships, developing national promotional calendars and creating system-wide strategic initiatives related to advertising, marketing and public relations. McCoy brings more than 17 years of restaurant industry experience, more than four years of experience in public and media relations with the Milwaukee Bucks and several years of experience in the finance industry to Cousins Subs. McCoy serves as Vice President of the Make It Better Foundation Board and has been a board member since its 2013 inception. He has also served on the Vince Lombardi Cancer Foundation Board of Directors since 2016 and is on the Executive Team. He holds a Bachelor of Arts in communications from Cardinal Stritch University.