Erin McCallion - Brand Innovators

Erin McCallion

Chief Marketing Officer, Perion

Erin McCallion leads Perion’s global marketing practice. With over 25 years of experience, Erin thrives in high-performance organizations in transformational moments. Erin has led the marketing practices of several adtech companies including Outbrain, Mediaocean, INVISION and GumGum. At Outbrain, a recommendation technology company, she led global marketing through a series of acquisitions, new market & customer launches and a successful IPO. During her tenure at Mediaocean, she built out the global marketing function integrating a series of acquisitions while they were in the Vista Equity portfolio. Prior to adtech, Erin spent almost a decade running marketing teams in the publishing industry through their transformations from print subscriptions to digital solution platforms. Erin is a proud mom of 2 children, an avid tennis fan and a lifelong New Yorker.