Ed Wild

Ed Wild is the Vice President of Media at Zillow Group. In this role, he is responsible for the Media Strategy, Planning & Execution across all paid media, spanning both B2C (Business to Consumer) and B2B (Business to Business) segments.
Prior to joining Zillow, Ed was the Vice President of Marketing/Media Analytics at Comcast, where he led a team that optimized media spend across the Comcast portfolio. He has also held analytics leadership roles at PepsiCo, where they led beverage portfolio analytics, and at IRI, where he managed a Beverage analytics vertical.
Ed embodies Zillow’s core values, such as “Customers are Our North Star” and “Think Big, Move Fast,” by consistently delivering high-quality results and fostering a collaborative team environment.
Outside of work, Ed enjoys Philadelphia sports (“Go Eagles!”) and traveling, which helps him stay balanced and inspired.