Damon Berger - Brand Innovators

Damon Berger

Senior Vice President, Marketing Shared Services, Gap, Inc

Damon Berger is a senior digital media executive and transformation expert with a track record of leading high-performing teams and executing best-in-class digital strategies. A leader in marketing, partnerships, content, and technology, he has driven transformative change across media, entertainment, retail, and tech companies. His leadership in corporate innovation and passion for startups have made him a recognized leader in the digital landscape.

Damon is currently the Head of Consumer Digital Engagement at Gap Inc., where he plays a pivotal role in transforming the media and marketing model across the company’s portfolio of iconic brands. In this role, Damon focuses on re-envisioning how the company connects with and influences customers, aligning with Gap Inc.’s vision of becoming a high-performing house of iconic American brands.

Damon’s extensive career spans multiple prominent roles in digital media and entertainment. Previously, he was the EVP of Partnerships at Spotter, where he facilitated groundbreaking partnerships that empowered creators to realize their potential. He has also held key leadership positions, including Chief Marketing Officer at WildBrain, where he helped drive growth for beloved children’s content brands like Peanuts and Strawberry Shortcake. As the Head of Digital Engagement at Mattel, Damon led the company’s digital transformation and achieved record-breaking revenue across its portfolio. At Fullscreen, he was the VP of Global Strategic Partnerships and managed global strategic partnerships and business development initiatives that helped position Fullscreen as a leader in the digital media landscape.

Throughout his career, Damon has built and led successful digital strategies across major companies such as Disney, 20th Century Fox, and What’s Trending. From pioneering digital content at Disney Entertainment’s Stage 9 to co-founding the Emmy-nominated online news network What’s Trending, Damon has consistently been at the forefront of digital innovation.

In addition to his corporate roles, Damon is a member of the Advisory Board for Protect Our Winters, an organization that turns passionate outdoor enthusiasts into effective climate advocates. He also mentors at Techstars, providing guidance to entrepreneurs through the accelerator’s programs. Damon is a proud graduate of the University of Massachusetts at Amherst.