Corina Savin is the Global Media Strategy Lead at AstraZeneca.
AstraZeneca is the leading BioPharmaceutical company in the UK, and its medicines are used by millions of people worldwide.
Before working in pharmaceuticals, Corina garnered experience in FMCG, gambling and gaming, and telecoms, working with some of the biggest businesses and brands globally.
Corina is currently responsible for the Paid Media Strategy of AstraZeneca and is leading both the branded media communication activities that are meant to build trust and engages with healthcare professionals, and the unbranded media communication to educate consumers on disease awareness topics.