Caitlin Maier - Brand Innovators

Caitlin Maier

Managing Director, Global Media & Public Affairs, FedEx

Caitlin Adams Maier leads Global Media & Public Affairs at FedEx, where she oversees how  one of the world’s most recognized brands shows up across media, policy, and public  discourse. Her work focuses on aligning narrative with business strategy, with a particular  emphasis on how communications can enable and accelerate large-scale corporate  transformation. 

She has guided communications through defining moments for the company, including  FedEx’s first CEO transition in 50 years and its ongoing business and operational  transformation. Her role has centered on translating complex change into clear, credible  narratives that resonate with media, employees, customers, and policymakers. 

Under her leadership, the team has evolved its approach to better support transformation  in real time. This includes integrating data, digital platforms, and emerging technologies,  including AI, to inform strategy, anticipate risk, and identify opportunities to shape  perception as the business evolves. 

Prior to her current role, Caitlin served as Chief of Staff to the President and CEO at FedEx  and held senior communications roles supporting the COO and the company’s global  social media strategy. She began her career as a reporter in Dallas, Texas. 

Her work has been recognized by the Shorty Awards and PR News, with coverage in outlets  including Forbes, Inc., and Entrepreneur. In addition, Caitlin is a graduate, member and volunteer with New Memphis; an organization focused on forging a more prosperous and  vital Memphis by developing, activating, and retaining talent. 

Caitlin holds a master’s degree from Columbia University Graduate School of Journalism  and graduated summa cum laude from University of Mississippi.