Ben Jeffries has redefined how the world’s biggest brands connect with audiences. As CEO and co-founder of Influencer, he has scaled the business from a specialist agency into the world’s largest independent creator marketing company, with nearly 200 professionals across Europe, the Middle East, and North America, united by a mission to move marketing forward by humanizing brands. Under his leadership, Influencer has paired creative excellence with its proprietary technology platform, Waves, transforming influencer marketing into a measurable, ROI-driven discipline for global brands.
A Forbes 30 Under 30 honoree and BMW Entrepreneur of the Year, Ben is helping define the future of the creator economy. He serves on the board of the Influencer Marketing Trade Body and has championed initiatives to protect creator rights and support emerging talent. A trusted advisor to the UK Parliament and partner to platforms like TikTok, he is also a sought-after voice at global forums including Web Summit, CES, and Cannes.
Ben Jeffries
Chief Executive Officer & Co-Founder, Influencer