Valentino has named Liran Peterzil as chief marketing officer. He will join the luxury brand on March 2 and report to the company’s CEO Riccardo Bellini.
Peterzil will lead the development of Valentino’s global brand strategy and oversee marketing, communications, events, media relations and overall brand experience globally.
“A new chapter. New energy. Great passion,” wrote Bellini, in a LinkedIn post. “Truly honored to join the iconic Maison Valentino. Grateful for the trust and excited for what we will build together.”
The Milan-based marketer joins Valentino from the luxury consultancy group LANOA. He has also held senior leadership positions at Richemont, Giorgio Armani, SBE and Creative Artists Agency (CAA).
Bellini joined the brand last September and has been building out his leadership team ever since. Davide Tosi recently joined as chief merchandising officer from Gucci.
