Spring Media & Marketing Innovation Summit

Wednesday, April 24, 2024

• 8:00 AM Breakfast & Registration
• 9:00 AM Welcoming Remarks

  Robert Wheeler, Chief Marketing Officer, GroupM North America

• 9:05 AM Doubling Down on Women’s Sports

  Martin Blich, Executive Director, Sports and Live Investment, GroupM

  Kate Johnson, Global Marketing Director, Sports, Entertainment, Content Partnerships, Google

  Denise Ocasio, Executive Director, Investment, Mindshare

  Amanda Schneider, Senior Manager, Media Partnerships, Unilever

  Moderated by: Todd Cohen, VP, CTV/Video Sales & Strategy, Undertone

• 9:35 AM In-Housing: Revolutionizing Media Strategies from Within

  Ashley Schapiro, Vice President Marketing, Media, Performance & Engagement, American Eagle Outfitters Inc.

  Moderated by: Tim Carr, Head of Marketing, Oracle Advertising, Oracle

• 10:05 AM Beyond Mainstream: Brewing Subculture Fandom

  Jessica Padula, VP, Marketing & Head of Sustainability, Nestlé Nespresso SA

  Moderated by: Almar Cambronero, Vice President, Network Sales, Scripps Networks

• 10:35 AM Networking Break
• 10:50 AM Digital Innovation and Transformation with Mondelēz

  Jennifer Mennes, VP, Global Head of Digital Marketing & Partnerships, Mondelēz International

  Moderated by: Phil Bohn, SVP, Sales and Revenue, Mediavine

• 11:20 AM 2024 Outlook: Strengthening Consumer Relationships & Engagement

  Dr. Stephanie Gutnik, Global Chief Strategy Officer, Billups

  Francesca Marotti, Vice President Enterprise Sales, #Paid

  Jes Santoro, EVP, Advanced TV & Video , Cadent

  Moderated by: Amy Saunders, Formerly, Head (SVP) Customer Experience and Engagement, Novartis International

• 11:50 AM Mastering Media and Collaboration

  Jason Acker, Media & Digital, North America, Diageo

  Moderated by: Maryann Zuarino, Vice President, Agency Sales, DIRECTV Advertising

• 12:20 PM Lunch
• 1:30 PM Media Utopia: AI for Good

  Kelly Garland Schwarte, NA Invention+ Lead, Mindshare

  Moderated by: Jeremy Fain, CEO, Cognitiv

• 2:00 PM The Current and Future State of Brand Safety

  Jay Altschuler, SVP, Global Media & Agency Relations, Mastercard

  Moderated by: Kelly Andresen, President, USA TODAY National Sales, Gannett | USA TODAY NETWORK

• 2:30 PM Marketing with Purpose

  Jonathan Beane, Senior Vice President, Chief Diversity & Inclusion Officer, National Football League (NFL)

  Moderated by: Josh Lustgarten, Vice President, Monetization, TextNow

• 3:00 PM Networking Break
• 3:15 PM Leveraging Insights to Drive Big Ideas

  Cherie Leonard, Senior Director, Head of North America Insights, Colgate-Palmolive

  Moderated by: Sarah Denby, Senior Account Executive, Zynga

• 3:45 PM Beyond the :30: A Look At Our Ad Innovation Accelerator

  Mike Fisher, Executive Director, Investment Innovation, GroupM

  Kristina Shepard, Vice President, Global Advertising Sales & Partnerships, Roku

  Ann Scheiner, Executive Vice President, Agency Partnerships, NBCUniversal Advertising & Partnerships

  Moderated by: Mike Suozzi, Vice President, Enterprise Sales, Audacy

• 4:15 PM Creating Consumer Connections Through the Digital Lens

  Nobles Crawford, Assistant Vice President of Consumer Activation, L’Oréal

  Mark Proulx, Director, Media Responsibility & Quality, Kenvue

  Shanna Yehlen, Senior Director, Creative Marketing, HBO

  Moderated by: Danielle Moore, VP Sales, East Coast, Spotter

• 4:45 PM Marketing, Media & Brand Innovation Trends Shaping the Travel Landscape

  Nolan Johnson, SVP, Media Partnerships, Grocery TV

  Michelle Ogle, Executive Director, Head of Marketing & Growth – Chase Travel, JPMorgan Chase & Co.

  Byron Sorrells, CEO, Dispatch

  Moderated by: Ben Collier, Head of Branded Card & Travel Experiences, JPMorgan Chase & Co.