Evolution of Commerce Summit

May 15, 2025

• 8:00 AM Breakfast & Registration
• 9:00 AM Welcome Remarks

  Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

  Trey Holder,

  President & Partner, Sports & Entertainment, Brand Innovators

  Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

  Emcee: Elizabeth Neubauer-Donovan SVP, Head of Retail & Commerce Media Networks, Acxiom, Kinesso, IPG

• 9:15 AM The Future of Retail Media Networks: Navigating Opportunities in a Changing Landscape

  This session will feature insights from leading experts in retail media and commerce marketing, discussing evolving trends, innovations, and challenges that brands and retail media networks face today.

  Parbinder Dhariwal, VP, General Manager, CVS Media Exchange

  Aaron Gallagher, Managing Director, Head of Sales, Kinective Media by United Airlines

  Elizabeth Neubauer-Donovan SVP, Head of Retail & Commerce Media Networks, Acxiom, Kinesso, IPG

  Amie Owen, Chief Commerce Officer, IPG Mediabrands, Kinesso

  Moderated by: Elliott Nix, GM, Business Development, The Trade Desk

• 9:45 AM Building Stronger Partnerships Between Retail Media Networks and CPG Brands

  Panelists from leading retail media networks and CPG brands will discuss best practices, case studies, and strategies for collaboration that drive results for both parties.

  Matt Fantazier, Head of Integrated Media, Kenvue

  Natalie Ong, Director of Operations, Dollar General Media Network

  Suzanne Skop, Agency Sales, Instacart

  Mark Williamson, AVP Retail Media, Costco Wholesale

• 10:30 AM Unlocking Consumer Insights: Data-Driven Strategies to Build Baskets

  A discussion focused on leveraging data and insights to create personalized, relevant experiences for shoppers while driving ROI for brands and retail media networks.

  Lauren Griewski, Managing Director, Head of Sales and Partnerships, Chase Media Solutions

• 11:00 AM Networking Break
• 11:15 AM Marketing in the New World of Commerce

  Craig Dubitsky, Founder and CEO, happy

• 11:45 AM Navigating the Next Frontier of Shopper Engagement

  Meera Patel, Senior Director, Global Omnichannel Advanced Analytics, Kellanova

  Arthur Sylvestre, VP Digital Commerce, Danone North America

• 12:15 PM Measuring Success: Metrics and KPIs for Retail Media Networks

  A deep dive into the metrics that matter most for retail media networks and brand—what works, how to measure it, and how to continuously optimize strategies for growth.

  Liz Roche, Vice President of Media & Measurement, Albertsons Media Collective

• 12:45 PM Lunch
• 1:45 PM Trendspotting 2025: What’s Defining the Future of Retail?

  A panel of industry experts will discuss the emerging trends that will shape the omnichannel landscape and redefine the world of retail.

• 2:30 PM Integrating Omnichannel Strategies for Retail Media Success

  How retail media networks and brands can integrate online and offline touchpoints to create seamless and effective omnichannel campaigns that resonate with today’s consumers.

  Erin Houg, VP Media and UB Media

  David Mataranglo, US CEO, KINESSO at IPG Mediabrands

• 3:00 PM Marketing and the Customer Experience: A Win-Win Strategy

  Jason John, CMO, 1-800-Flowers.com

  Nandini Anitha Nandakumar, Global Marketing Director, Smirnoff

• 3:30 PM Networking Break
• 3:50 PM The Role of Non-Endemic Partners and Opportunities for Retail Media Networks

  This session will explore how non-endemic partners (brands outside of the traditional retail categories) can bring new opportunities for retail media networks, from creating innovative ad products to diversifying revenue streams. Panelists will discuss how these partnerships can drive mutual benefits, expand audience reach, and deliver unique value propositions.

  Jenny Holleran, Vice President – Media, Insights, Incentives, Kroger Precision Marketing/84.51

• 4:30 PM How Creator Commerce Can Build Awareness and Drive Commerce

  This session will explore how creator commerce builds brand awareness by leveraging authentic creator-consumer relationships, turning trust into engagement.

• 5:00 PM Wrap
• 5:15 PM Cocktail Hour