Raising the Bar on Inclusivity in Marketing Summit - Brand Innovators
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Raising the Bar on Inclusivity in Marketing Summit

Oct 01 • Hosted by Diageo • New York

Tuesday, October 1, 2024

  • 8:30 AM Breakfast & Registration
  • 9:25 AM Opening Remarks

    Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

    Arielle Russo, Vice President, Content & Community, Head of Center of Excellence, Brand Innovators

    Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

    Emcee: Steven Wolfe Pereira, Tech, Media & Marketing Executive, Board Director and Advisor, Entrepreneur and Investor
  • 9:30 AM Fireside Chat

    Sophie Kelly, Sr. Vice President of Global Tequila and Mezcal Categories, Diageo

    Moderated by: Eric Holt, Senior Director, Business Development, The Trade Desk

  • 10:00 AM Brand & Community: Engaging the Next Generation of Consumers

    Keyon Branch, Manager, Influencer & Culture Marketing, NFL

    Claire Egerter, Manager, Global Brand & Consumer Marketing, NFL

    Caitlin Moran, Manager, Global Brand & Consumer Marketing, NFL

    Moderated by: Zach Connett, VP, Sales & Brand Partnerships EAST, MediaLab

  • 10:25 AM Networking Break
  • 10:55 AM Exploring the Depth of Inclusivity & Diversity for Brands & Their Consumers

    Chaucer Barnes, Chief Marketing Officer, United Masters

    Christina Choi, SVP of Tequila & Mezcal, Diageo North America

    Christine Hasbun, VP, North America Consumer Planning, Diageo North America

    Moderated by: Lauren Finizio Haughton, Head of Enterprise + Agency Partnerships, Vox Media

  • 11:25 AM Driving Diversity & Inclusion Together

    Kamran Asghar, CEO & Co-Founder, Crossmedia

    Pete Jung, Chief Marketing Officer, NASCAR

    Moderated by: Michael Perlman, Chief Commercial Officer, System1

  • 11:55 AM Cultural Currency: Strategies to Remain Relevant

    Abel Flint, VP, Brand Marketing Lead, J.P. Morgan Payments, JPMorgan Chase & Co.

    Jennifer Hudson, Director, Smirnoff Vodka, Diageo North America

    Marlene Moronta, Executive Director Marketing, The Estee Lauder Companies

    Dan Riess, Chief Growth Officer, TelevisaUnivision

  • 12:25 PM Lunch
  • 1:25 PM Marketing Strategies that Commit to Equity

    Joyce He, Brand Director, Guinness, Diageo North America

    Tai Neal, Vice President, Strategy, Footlocker

    Moderated by: Haidi Kelly, SVP, Marketing, adMarketplace

  • 1:50 PM Cultural Connection: Unlocking Authentic Engagement

    Stacie M. de Armas, Senior Vice President, Inclusive Insights & Intelligence, Nielsen

    Javier Farfan, Professor, Syracuse University & Founder, J Wolf Advisors

    Cynthia Kleinbaum, Founder, A LA LATINA Podcast

    Ana Schechtman, Senior Director, Brand Strategy, Walmart

    Moderated by: Marianne Schroer, Director, Marketing, Parity

  • 2:20 PM Deep Dive with Mondelez

    Vishnu Nair, Senior Brand Manager, Oreo, Mondelēz International

    Sabrina Sierant, Senior Director, Chips Ahoy!, Mondelēz International

    Moderated by: Amanda Marandola, VP, Media & Data Partnerships, AccuWeather

  • 2:50 PM Networking Break
  • 3:00 PM En Cultura – How Language and Culture Drive, Outcomes Across Industries and Brands

    Laura Grover, Senior Vice President, Client Solutions, EDO

    Roberto Ruiz, Executive Vice President of Research, Insights and Strategy, TelevisaUnivision

     

  • 3:15 PM Getting to the Heart of the Hispanic Consumer: Today & Tomorrow

    Karen Harris, Vice President, Don Julio Tequila, Diageo North America

    Ruben Levya, Senior Vice President, Artist Services and Premium Content, Sony Music US Latin

    Linda Lagos Morales, Marketing Director, Buchanan’s Scotch Whisky, Diageo North America

    Moderated by: Zach Connett, VP, Sales & Brand Partnerships EAST, MediaLab

  • 4:00 PM Commitment to Culture & Community

    Edward Pilkington, Chief Marketing & Innovation Officer, Diageo North America

    Moderated by: Mitch Cristol, VP, Practice Leader (Beverages), InMarket

  • 4:30 PM Cocktail Reception
  • 6:00 PM Marketing Leadership Dinner

Speakers

Kamran Asghar

CEO & Co-Founder, Crossmedia

Chaucer Barnes

Chief Marketing Officer, UnitedMasters & Translation

Keyon Branch

Manager, Influencer & Culture Marketing, NFL

Christina Choi

SVP of Tequila & Mezcal, Diageo North America

Zach Connett

VP, Sales & Brand Partnerships EAST, MediaLab

Mitch Cristol

VP, Practice Lead - Alcohol Beverage, InMarket

Stacie M. de Armas

Senior Vice President, Inclusive Insights & Intelligence, Nielsen

Claire Egerter

Manager - Global Brand & Consumer Marketing, NFL

Javier Farfan

Culture Marketing Strategist, The National Football League (NFL)

Abel Flint

VP, Brand Marketing Lead, J.P. Morgan Payments, JPMorgan Chase & Co

Ana Gannod Schechtman

Senior Director, Brand Strategy, Walmart

Laura Grover

SVP, Head of Client Solutions, EDO

Karen Harris

VP, Don Julio Tequila, Diageo North America

Christine Hasbun

VP, North America Consumer Planning, Diageo North America

Joyce He

Brand Director, Guinness, Diageo North America

Jennifer Hudson

Smirnoff Vodka and Brand Trade Market Leader, North America, Diageo

Eric Holt

Senior Director, Business Development, The Trade Desk

Pete Jung

Chief Marketing Officer, NASCAR

Sophie Kelly

SVP of Global Tequila and Mezcal Categories, Diageo

Cynthia Kleinbaum

Founder, A LA LATINA Podcast

Ruben Leyva

Senior Vice President, Artist Services and Premium Content, Sony Music US Latin

Amanda Marandola

VP, Media & Data Partnerships, AccuWeather

Linda Morales

Marketing Director, Buchanan's Scotch Whisky, Diageo North America

Caitlin Moran

Senior Coordinator, Global Brand & Consumer Marketing, The National Football League (NFL)

Marlene Moronta

Executive Director Marketing, The Estee Lauder Companies

Vishnu Nair

Senior Brand Manager, Oreo, Mondelēz International

Tai Neal

Vice President, Strategy, Footlocker

Ed Pilkington

Chief Marketing & Innovation Officer, Diageo North America

Dan Riess

Chief Growth Officer, TelevisaUnivision

Roberto Ruiz

Executive Vice President of Research, Insights and Strategy, TelevisaUnivision

Arielle Russo

Senior Director of Content & Community, Head of Center of Excellence, Brand Innovators

Marianne Schroer

Director, Marketing, Parity

Sabrina Sierant

Senior Director, Chips Ahoy!, Mondelēz International

Stephen Wolfe Pereira

EVP, Chief Client Officer, TelevisaUnivision

Ian Clough

Senior Sales Director, Adomni

Lauren Finizio Haughton

Head of Enterprise + Agency Partnerships, Vox Media

Sponsors

Venue

3 World Trade Center
175 Greenwich St
New York, NY 10007

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