9:30 AM
How Brands Can Integrate Purpose Into Their Marketing Strategy
Chante Waters, Media Strategy & Activation, Beauty & Wellbeing, Unilever
Moderated by: Lindsay Teague, SVP, Advanced TV Sales & Solutions, Cadent
10:00 AM
Driving Brand Loyalty in a Competitive Landscape Panel
Tracy Bussan, Senior Vice President, Brands in Culture, Diageo
Nilukshi De Silva, Senior Manager, Brand & Digital Marketing for Amazon Devices & SMB Business
Renee Edwards, Director, Global Social Media Brand, IBM
Moderated by: Zach Connett, VP, Sales & Brand Partnerships EAST, MediaLab
10:30 AM
Networking Break
10:50 AM
Fireside Chat
Nishat Kurwa, SVP & Executive Producer, Audio, Vox Media
David Pierce, Editor at Large, The Verge & Co-host of The Vergecast, The Verge
Nayeema Raza, Director, Executive Producer, On with Kara Swisher
Moderated by: Bryon LaBumbard, VP, Podcast Partnerships, Vox Media
11:20 AM
FanDuel's Winning Playbook: Navigating the Dynamic Landscape of Legalized Sports Betting
Jennifer Matthews, Vice President, Brand Strategy, FanDuel
Moderated by: Rick Beispel, SVP, National Sales & Strategy, Cadent
11:50 AM
Verizon and The Met: Crafting Immersive Art Adventures for the Digital Generation
Mike Wente, VP, Creative Marketing and Brand Design, Verizon
Moderated by: Sam Poor, Tech Head of Industry, Vox Media
12:30 PM
Lunch
2:00 PM
Crafting Loyalty: Innovating Consumer Connections Across Every Touchpoint
Kate Brady, Head of Next Gen DTC Connections & Innovation, PepsiCo
Moderated by: Daljit Ahluwalia, Senior Director of Sales, Adsmovil
2:30 PM
Networking Break
2:50 PM
Diving in with Activision Blizzard: Effectively Reaching Consumers
Kristin Connelly, Interim Head of CPG and VP, Global Brand Marketing, Activision Blizzard
Moderated by: Jackie Vignone, SVP of Sales, MediaLab
3:20 PM
Creativity, Culture and Innovation at Optimum via Content, Social & Beyond
Eileen Bull-Esteves, Vice President, Head of Creative and Social Media, Optimum
Ben Collier, SVP Brand, Marketing & Media, B2C, B2B & Mobile, Optimum
Gerald J. Graziano, Director of Social Media & Digital Content, Optimum
Moderated by: Lauren Marinelli, VP, Client Partnerships, Vox Media
3:50 PM
Behind the Scenes with Blue Bottle Coffee
Jeff Cha, Chief Brand & Growth Officer, Blue Bottle Coffee
Moderated by: Blaire Kotsikopoulos, Vice President Client Success, BERA.ai
