Future of Marketing & Innovation for CPG Brands Summit, Hosted by Snap
Regional Summits Past Events

Future of Marketing & Innovation for CPG Brands Summit

Oct 05 - Oct 05 • Hosted by Snap

Thursday, October 5, 2023

  • 8:30 AM Breakfast
  • 9:15 AM Opening Remarks

    Julien Bousquet , Head of Business Marketing – Food and Beverage, Snap

  • 9:30 AM The State of CPG Marketing with McCormick

    Valda Coryat, VP – North America Marketing, Condiments & Sauces, McCormick

    Moderated by: Jill Herb, VP of Client Growth & Strategy, Circus Street

  • 10:00 AM The Role of Community in Building a Legacy, Mission-Driven Brand

    Laura Tedesco, Chief Strategy & Marketing Officer, The Honey Pot Company

    Moderated by: Thomas Donohue, NA Strategy Director, BeenThereDoneThat

  • 10:30 AM Networking Break
  • 10:50 AM Invigorating Heritage Brands: Championing Consumers of Tomorrow Through Relevance, Creativity & Personalization

    Kristen Colonna, Vice President, Marketing Accelerator, Pernod Ricard

    Moderated by: Jason Poinsette, US Head, Food & Beverage (CPG), Snap

  • 11:20 AM Fireside Chat

    Jenny Zirinsky, Global SVP, Marketing, Communications, & Media Transformation, Colgate-Palmolive

    Moderated by: Ravi Patel, Director, Customer Portfolio Lead, PwC

  • 11:50 AM Going Behind the Scenes with Beam Suntory

    Inga Shoberg , Director, Head of Global Social, Beam Suntory

    Moderated by: Sam Goodman, Sales Manager, Growth and Mid-Market – Head of US Consumer Goods and Experiences, Snap

  • 12:20 PM Lunch
  • 1:30 PM Nurturing Strong Relationships with TheraBreath: Strategies to Build Lasting Connections with Consumers

    Caitlin Dodd, Brand Management Director, Personal Care Brands, Church & Dwight

    Moderated by: Jenn Gioffre, EVP, Client Leadership, The Mars Agency

  • 2:00 PM Tools & Technologies for Growth: Embracing Data-Driven Strategies to Effectively Connect with Consumers

    Michael Lampert, Global Director, Marketing Data Strategy and Consumer Engagement Lead, Mondelēz International

    Moderated by: Jerry Pittman, Senior Director of Commercial Sales, Innovid

  • 2:30 PM Strategies for Staying Relevant in a Rapidly Changing Market

    Susan Burris, Marketing Director, Premium Chocolate Innovation, Ferrero

    Moderated by: Mike Bayly, Sales Founding Lead, Passionfruit

  • 3:00 PM Networking Break
  • 3:15 PM Elevating Your Brand & Marketing with a Challenger Mindset

    Sally Barton, Marketing Excellence Lead – US, Mondelēz International

    Ben Soffer, Founder and CEO, Spritz Society

    Ian Wishingrad, Co-Founder & CMO, Three Wishes Foods, Inc.

    Margaret Wishingrad, Chief Executive Officer, Three Wishes Foods, Inc.

    Moderated by: Kaitlin O’Brien, Senior Sales Director, Influential

  • 3:45 PM The Power of Partnerships with General Mills

    Melissa Wildermuth, Global Creative Director, General Mills

    Moderated by: David Sommer, Head of US Verticals, Snap

  • 4:15 PM 2024 Outlook: Modern Marketing for CPG Brands

    Aron Kressner, Executive Director, Marketing, CVS Health

    Lisa Macaulay, Director, Global Data Driven Marketing, Kenvue

    Neha Minj, Marketing & Operations Director, Baby, Hand Hygiene & Bath, Unilever

    Brett Richardson, Senior Media Manager, Chobani

    Moderated by: Bonnie Fisher, VP of Sales, Cadent


229 W 43rd St, 6th Floor
New York, NY 10036