Evolution of Media & Marketing Through AI Summit

Wednesday • December 11 • 2024

• 8:30 AM Breakfast & Registration
• 9:25 AM Opening Remarks

  Cheryl Guerin, Executive Vice President, Brand Strategy & Innovation, Mastercard

  Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

  Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

  Emcee: Federico Salvitti, VP of Growth US, MINT

• 9:30 AM Exploring Emerging Technologies with Danone

  Linda Bethea, Chief Marketing Officer, Danone

  Moderated by: Michael Rubenstein, Co-Founder and Co-CEO, Firsthand

• 10:00 AM AI Meets Human Touch: The Evolution of Consumer Connection

  Cheryl Guerin, Executive Vice President, Brand Strategy & Innovation, Mastercard

  Moderated by: Amie Fleming, Data & AI Director, Microsoft

• 10:25 AM Networking Break
• 10:55 AM Diving In with Mondelēz

  Justin Parnell, Senior Vice President, Marketing & Insights, Mondelēz International

  Moderated by: Greg Kirby, Global Head of Growth, Media, Monks

• 11:25 AM Cultivating Consumer Love: A Conversation on Loyalty, Innovation, and Purpose

  Jason John, Chief Marketing Officer, 1-800-Flowers.com, Inc

  Moderated by: Tyler Blot, Client Development Lead, TransUnion

• 11:55 AM Creative Media Strategies: How AI is Reshaping Storytelling & Experiences

  Toby Coulthard, Chief Product Officer, Jacquard

  Leslie Koch, SVP, Así Creators & Social Strategy, TelevisaUnivision

  Rob Master, Adjunct Professor

  Kathleen Nagle, Associate Vice President, Sales, Teads

  Moderated by: Jay Altschuler Senior Vice President, Global Media, Mastercard

• 12:25 AM Lunch
• 1:25 PM The Impact of Emerging Tech: AI & Everything In Between

  Nicola Grant, Senior Vice President, Global Brand Strategy and Advertising, Mastercard

  Sebastian Oddo, Vice President, Global Digital Marketing Innovation, Mastercard

  Moderated by: Jackie Carroll, Regional Vice President, East Coast Sales, Attain

• 1:50 PM Content at Speed: Leveraging AI to Transform Traditional Content Creation

  Shiva Devarinti, Shopper Experience Lead, Ferrero

  Moderated by: Jake Athey, VP Go-To-Market and Sales, DAM and PIM, Acquia

• 2:20 PM Networking Break
• 2:45 PM AI Horizons: Shaping the Next Era of Consumer Engagement

  Julia Knight, Director of Product Marketing, Citizen

  Moderated by: Federico Salvitti, VP of Growth US, MINT

• 3:15 PM Hype & Hope: Using AI to Drive Personalized Experiences

  Kevin Rettig, Senior Director, Marketing Platforms & Privacy, Marriott International

  Moderated by: Krista Tarty, SVP, Group Account Director, Monks

• 3:45 PM Innovation in Action: Three Wishes Cereal’s Recipe for Marketing and Media Success

  Ian Wishingrad, Co-Founder & CMO, Three Wishes Cereal

  Margaret Wishingrad, Co-Founder & CEO, Three Wishes Cereal

• 4:10 PM Wrap