Regional Summits

Evolution of Media & Marketing Through AI Summit

Dec 11 • Hosted by Mastercard • New York

Wednesday • December 11 • 2024

8:30 AM Breakfast & Registration
9:25 AM Opening Remarks
9:30 AM Exploring Emerging Technologies with Danone

Linda Bethea, Chief Marketing Officer, Danone

Moderated by: Michael Rubenstein, Co-Founder and Co-CEO, Firsthand
10:00 AM AI Meets Human Touch: The Evolution of Consumer Connection

Cheryl Guerin, Executive Vice President, Brand Strategy & Innovation, Mastercard

Moderated by: Amie Fleming, Data & AI Director, Microsoft
10:25 AM Networking Break
10:55 AM Fireside Chat

Justin Parnell, Senior Vice President, Marketing & Insights, Mondelēz International

Moderated by: Greg Kirby, Global Head of Growth, Media, Monks
11:25 AM Fireside Chat

Jason John, Chief Marketing Officer, 1-800-Flowers.com, Inc
11:55 AM Creative Media Strategies: How AI is Reshaping Storytelling & Experiences

Toby Coulthard, Chief Product Officer, Jacquard

Leslie Koch, SVP, Así Creators & Social Strategy, TelevisaUnivision

Moderated by: Jay Altschuler Senior Vice President, Global Media, Mastercard
12:25 AM Lunch
1:25 PM The Impact of Emerging Tech: AI & Everything In Between

Nicola Grant, Senior Vice President, Global Brand Strategy and Advertising, Mastercard

Sebastian Oddo, Vice President, Global Digital Marketing Innovation, Mastercard

Moderated by: Jackie Carroll, Regional Vice President, East Coast Sales, Attain
1:50 PM Fireside Chat

Shiva Devarinti, Shopper Experience Lead, Ferrero

Moderated by: Jake Athey, VP Go-To-Market and Sales, DAM and PIM, Acquia
2:20 PM Networking Break
2:45 PM AI Horizons: Shaping the Next Era of Consumer Engagement

Julia Knight, Director of Product Marketing, Citizen

Moderated by: Federico Salvitti, VP of Growth US, MINT
3:15 PM Fireside Chat

Kevin Rettig, Senior Director, Marketing Platforms & Privacy, Marriott International
3:45 PM Panel

Kate Gleysteen, Director of Media, PDC Brands

Moderated by: Beth Berger, VP & GM, Americas, Moloco
4:10 PM Wrap