The Evolution of Commerce Summit is a marquee gathering of today’s most influential retail, brand, and media leaders. Hosted by Kroger in Cincinnati, this day-long experience will spotlight how the future of commerce is being shaped by dynamic shifts in consumer behavior, emerging retail technologies, data-driven media, and breakthrough marketing innovation.
Evolution of Commerce Summit: The Future of Shopper Engagement
Aug 19 • Hosted by Kroger at 84.51° Centre • Cincinnati
Tuesday, August 19, 2025
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8:30 AM
Breakfast & Registration
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9:30 AM
Welcome Remarks
Brandon Gutman, Co-Founder and Co-CEO, Brand Innovators
Marc Sternberg, Co-Founder and Co-CEO, Brand Innovators
Tom Duncan, Vice President, Head of Marketing, Kroger
Emcee: Brian Spencer, Marketing Director, KPM/84.51°
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9:40 AM
Opening Keynote
Colleen Lindholz, President, Kroger Health
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10:10 AM
How Data & AI Are Transforming the Shopping Experience
Nick Hamilton, Senior Vice President, Head of Technology, Kroger Precision Marketing
Adam Weber, Chief Marketing Officer, Hungryroot
Moderated by: Rachel Hazelwood, VP, Commerce Experience (CX, CRM, & Digital Transformation), Horizon Commerce
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10:40 AM
The Connected Consumer: Omnichannel Strategies for Success
Mike Burke, Manager, Partnerships & Omnichannel Media, The Hershey Co.
Tony Fung, Director of Shopper Marketing & E-Commerce, Bob Evans Farms
Maggie Glacken, Senior Director of Customer and eCommerce Experience, Kroger
Moderated by: Adam Ross, Sales Director, Commerce & RMN Partnerships, SiriusXM Media
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11:10 AM
Networking Break
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11:40 AM
Retail Media Unchained: Breaking the Old Rules of CPG Advertising
Benoit Vatere, Chief Media Officer, Liquid Death
Moderated by: Jeff Hilder, Head of Sales-Central Region, Quantcast
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12:10 PM
Marketing in the New World of Commerce
Drew Cashmore, Chief Strategy Officer, Vantage
Moderated by: Tom Duncan, Vice President, Head of Marketing, Kroger
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12:40 PM
Lunch
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1:40 PM
Afternoon Reset: The Best Career Advice I Ever Received Was…
Tony Fung, Director of Shopper Marketing & E-Commerce, Bob Evans Farms
Arthur Sylvestre, VP Digital Commerce, Danone
Moderated by: Jessie Dowd, Vice President, Content & Community, Brand Innovators
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1:50 PM
The Modern Marketer’s Roadmap
Carly Kerlakian, Director of Omnichannel Activation, Mondelēz International
Emily Minardi, Senior Marketing Director, Consumer Experience Enablement, Kellanova
Mandy Rinderle, Customer Vice President, Omni Shopper Commerce, Campbells
Moderated by: Mandie Kijinski, Sr. Account Director, Midwest, Audigent – a part of Experian
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2:20 PM
Winning at Social Commerce: Strategies That Actually Work
Michelle Paul, Enterprise Sales Director, Bazaarvoice
Jehan Luth, Head of Neighborhood Commerce and Retail Media, BILT Rewards
Moderated by: Anthony Russell, Director: Social Commerce, Emerging Media, Gaming, Innovation, Procter & Gamble
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2:50 PM
Networking Break
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3:20 PM
Retail Media Success: Seizing Untapped Opportunities
Arthur Sylvestre, VP Digital Commerce, Danone
Sam Walston, Vice President, Kroger Precision Marketing
Moderated by: Remi Boleky, Senior Manager, Retail Media Solutions, Kargo
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3:50 PM
The Next Frontier of Shopper Engagement: Gen Z & Alpha
Sarah Paulson, Senior Brand Manager, Retail and Licensing, White Castle
Rick Shuman, Customer Director Omnichannel Activation, Mondelēz International
Bryan Waddell, Acting CMO & Vice President of Brand Marketing, Feastables
Moderated by: John Shirley, Senior Director of Sales, Attain
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4:20 PM
The Power of Impactful Partnerships
Darryl McDaniels, RUN DMC
Graham Williams, Chief Growth Officer, HATCH
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4:45 PM
Closing Remarks
Speakers
Remi Boleky
Senior Manager, Retail Media Solutions, Kargo
Mike Burke
Manager, Partnerships & Omnichannel Media, The Hershey Co.
Drew Cashmore
Head of Strategy, Vantage
Tom Duncan
Vice President, Head of Marketing, Kroger
Tony Fung
Director of Shopper Marketing & eCommerce, Bob Evans Farms Inc.
Maggie Glacken
Senior Director of Customer and eCommerce Experience, Kroger
Nick Hamilton
Senior Vice President, Head of Technology, 84.51°
Rachel Hazelwood
VP, Commerce Experience (CX, CRM, & Digital Transformation), Horizon Commerce
Jeff Hilder
Central Lead, Quantcast
Carly Kerlakian
Director of Omnichannel Activation, Mondelēz International
Mandie Kijinski
Sr. Account Director, Midwest, Audigent - a part of Experian
Colleen Lindholz
President, Kroger Health
Jehan Luth
Head of Neighborhood Commerce and Retail Media, BILT Rewards
Emily Minardi
Senior Marketing Director, Consumer Experience Enablement, Kellanova
Sarah Paulson
Sr. Brand Manager, Retail and Licensing, White Castle
Mandy Rinderle
Customer Vice President, Omni Shopper Commerce, Campbells
Adam Ross
Sales Director, Commerce & RMN Partnerships, SiriusXM Media
Anthony Russell
Director: Social Commerce, Emerging Media, Gaming, Innovation, Procter & Gamble
John Shirley
Senior Director of Sales, Attain
Rick Shuman
Customer Director, Omnichannel Activation - East, Mondelēz International
Arthur Sylvestre
VP Digital Commerce, Danone North America
Benoit Vatere
Chief Media Officer, Liquid Death
Bryan Waddell
Vice President Brand Marketing, acting CMO, Feastables
Sam Walston
Vice President, Kroger Precision Marketing
Adam Weber
Chief Marketing Officer, Hungryroot
Sponsors
Venue
Hosted by Kroger at 84.51° Centre
100 W 5th Street
Cincinnati, OH 45202