Culture & Entertainment Summit

Wednesday, November 5th, 2025

• 8:00 AM Breakfast & Registration
• 9:00 AM Welcome Remarks

  Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

  Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

   

• 9:15 am Where Passion Meets Brand Power

  Brad Ross,  Managing Director – Global Marketing Partnerships, Bank of America 

  Kristi Coleman , CEO, Tepper Sports and Entertainment 

  Moderated by: Elisabeth Payne, Senior Sales Director, KARGO

• 9:45 AM Fireside Chat

  Roderick Blaylock, Vice President Marketing, Casamigos, Diageo

  Moderated by: Janal Kurincak, Senior Sales Executive, Vendor Sourcing, Cvent

• 10:15 AM Fireside Chat: From Stadium to Store

  Jayme Jansky, Head of Omni-Shopper Marketing, Unilever

  Moderated by: Jordan Pique, VP, Retail & CPG Industry Lead, GSTV

• 10:45 AM How Cultural Signals are Reshaping the Future of Entertainment

  Amy Bollman, Director, Partnerships, Suzy

• 11:00 AM Home Field Advantage: Building Brands and Communities in Charlotte Sports

  Shelly Cayette, President Business Operations, Charlotte Hornets/ Hornets Sports & Entertainment (HSE)

  Elliott Cox, Global Sports Partnerships Executive , Bank of America

  Wyatt Hicks, Vice President, Digital, NASCAR

  Will Pitts, Chief Executive Officer at the Charlotte Sports Foundation

  Moderated by:  John Schneider, Enterprise Sales Leader, Yelp

• 11:45 AM From Moments to Movements: Turning Fans into Lifelong Loyalists

  Jane Alexander, Senior Director, Brand & Partnership Marketing, Choice Hotels International

  Sandra Moore, Chief Marketing Officer, Sporting Kansas City

  Moderated by: Carleen O’Reilly, Senior Director, Enterprise Account Management – Sports and Entertainment, Everfi

• 12:15 PM From 100 Years to 100 Runs

  Daniel Dao, Global Senior Director, Strategy & Integration, EPICS (Entertainment, Partnerships, Influencers, Culture & Sports), The Coca-Cola Company

  Moderated by: Holly Razzaghi, Director of Sales, Vevo

• 12:45 PM Lunch
• 1:45 PM The Evolution of Fan Connection: Loyalty, Social, and the New Playbook

  Lei Duran, Senior Vice President, Lowes Foods

  Sergio Perez,  SVP, Head of Marketing, Pizza Loves Emily Restaurant Group

  Jon Solimando, Global Brand Director, 19 Crimes, Treasury Wine Estates

  Jenny Womak, Head of Digital Marketing, P.F. Chang’s

   

• 2:15 pm Beyond Sponsorship: Building Long-Term Brand Equity Through Sports

  Kristen Picard, Head of Commercial Partnerships and Customer Experiences, Honeywell

  Gerardo Soto Aycinena, VP Media & Sports Marketing, Lowe’s Companies, Inc

  Andrew Vanderberry, Vice President, Sports Sponsorship Marketing, Bank of America

  Moderated by: Jennifer Bush, VP, Strategic Partnerships, Suzy

• 3:00 PM Fireside Chat

  Justin Bailey, Director – Global Consumer & Partnership Marketing, Harley-Davidson Motor Company

  Moderated by: Scott Robertson, Head of Client Sales, Ampersand TV

• 3:15 PM Networking Break
• 3:30 pm Panel

  Gerardo Soto Aycinena, VP Media & Sports Marketing, Lowe’s Companies, Inc

  Moderated by: Melissa Capuano, SVP, Enterprise Partnerships, Audacy

• 4:00 PM Fireside Chat: Building Brand Relevance through Fandom

  Stephen D’Hondt, Chief Operating Officer,  Spire Holdings

  Tim Forman, Media Director, Chili’s 

  Moderated by: Scott Breier, VP, Sales – East and Sports, Locality

• 4:30 PM Stadium Tours
• 5:30 PM WRAP