Day 1 | Monday, October 23

4:30pm

Registration Opens

6:00pm

Opening Reception

8:45pm

VIP After Party - Whiskey Jam

Day 2 | Tuesday, October 24

7:30am

Breakfast

8:30am

Spoken Word

Steve Connell

Welcome Remarks from Club CMO & Brand Innovators

Kim Feil, CMO/CSO, Aspire Brands, Club CMO Steering Committee Member

Brandon Gutman, Co-Founder & Co-CEO, Brand Innovators

Carol Kruse, Brd Dir., Valvoline, Investor, former CMO of ESPN & Cambia Health

Marc Sternberg, Co-Founder & Co-CEO, Brand Innovators

8:50am

Reflecting on The Club CMO Community (Video)

Phil Clement, Recent CMO, JCI. Board & Steering Committee Member, Club CMO

Pete Krainik, Founder, The CMO Club

The New Club CMO

Nerissa Sardi, Executive Director, Club CMO

David Teicher, Chief Content Officer, Brand Innovators & Managing Director, Club CMO

9:20am

The AI Enabled CMO | Decoding Hype Into Help

Jack Borie, Chief Marketing Officer, UBIX.AI

Erin Gehan Chief Marketing Officer, Slickdeals

Moderated by: Jeremy Solly, VP Marketing, Absci

9:40am

Keynote Address

Fernando Machado, Chief Marketing Officer, NotCo

10:00am

Networking Break 

10:40am

Surprise Celebrity Guest

10:55am

Fireside Chat - Branding Sustainability: A Journey of Longevity, Purpose and Impact

Kheri Tillman, Chief Marketing Officer, Blue Triton Brands

Moderated by:  Patti Newcomer, CMO FieldRoutes, a ServiceTitan company

11:15am

Fireside Chat - Publishers as Brands

Chris Marino, Global Head of Media & Technology, Bloomberg Media

Colm Murphy, Global Head of Consumer Brand Marketing, Bloomberg Media

Moderated by: David Teicher, Chief Content Officer, Brand Innovators & Managing Director, Club CMO

11:40am

Panel Discussion: The Future of Marketing Leadership

Richard Sanderson, Leader Marketing Officers Practice, Spencer Stuart

Moderated by: Alan Hart, CMO of Customer, Experience & Marketing Strategy, Deloitte Digital

12:00pm

The Future of Brand

Dr. Marcus Collins, Clinical Professor, University of Michigan, CSO Weiden+Kennedy, and Best-Selling Author, For The Culture

Moderated by: James E. Brown, Chief Encouragement Officer, EncourageX

12:20pm

Lunch

1:35pm

Solutions RoundTables | Breakout Sessions

Room: Opus #1: Unlocking Your Data Potential

Hosted by Matthew Trask, VP Business Development, Epsilon

Room: Opus #2: Generative AI Unleashed

Hosted by David Vanderpool, Director, Experience Strategy,Slalom

Room: Aria: Big Ideas to Reach New Customers

Hosted by Joe Prewett, CEO, Oregon Fruit and Fred Neil, VP Marketing, Omada Health

2:25pm

Welcome Back | Main Ballroom

2:30pm

Panel Discussion: Marketing is Hard | Lessons from Highly-Regulated Brands

Jeff Fenigstein, VP Marketing, Woodruff Sawyer

Katie Paullin, Chief Marketing Officer, Moda Health

Moderated by: Chris Moloney, Chief Marketing Officer, Mr. Cooper

2:50pm

Panel Discussion: Innovating out of the Pandemic-era | Stories of the New Normal

Cindy Donohoe, EVP & CMO Highmark Health

Rachel Hislop, VP Marketing & Brand Innovation, Acceptance Insurance

Moderated by: Muriel Lotto, Chief Growth & Marketing Officer, CMO Syndicate

3:15pm

Fireside Chat: B2B Doesn’t Have to Be Boring!

Orlando Baeza, CMO/CRO, Flock Freight

Moderated by: Phil Clement, Club CMO Steering Committee Member, recent CMO JCI

3:35pm

Fireside Chat & Special Guest: Brands Backstage

Jennifer Frommer, SVP Partnerships & Creative Content, Columbia Records, Sony Music

Moderated by: Judy Hackett, Club CMO Steering Committee Member, Founding Partner Bryant Stibel

3:50pm

Networking Break

4:20pm

Welcome Back | Main Ballroom

4:30pm

Emotional Creativity & Storytelling

Steve Connell & David Fischette

Moderated by: Jennifer Welch

4:40pm

Fireside Chat: Emerging Trends | The Increasing Importance of Customer Well-Being and Happiness + Surprise Celebrity Guest & Cooking Demonstration

Francisco T. Bram, VP Marketing & Growth, Albertsons

Moderated by: Josh Lustgarten - VP Monetization, TextNow

5:10pm

Panel Discussion: Brands in Culture

Terry Haley, Global Chief Marketing Officer, Pampered Chef

Alison Hiatt, Chief Marketing Officer, Vera Bradley

Amondo Redmond, Head of Marketing, Foot Locker

Matt Sutton, Chief Marketing Officer, Black Tux

Kelley Walton, Head of Global Brand, Amazon Music

Moderated by: Kim Feil, CMO/CSO, Aspire Brands, Club CMO Board Member

5:50pm

Fireside Chat: Brands Backstage | A Conversation on the Future of Country Music

Damon Whiteside, CEO, Academy of Country Music

6:30pm

Cocktail Reception

7:20pm

Dinner & Entertainment?

Day 3 | Wednesday, October 25

7:45am

Breakfast & Registration

8:45am

Welcome Back

8:50am

Panel Discussion: CMO Educators | Creating Future-Ready Marketers

Gordon Ho, Adjunct Professor, USC & Georgetown, former CMO Princess Cruises

Ani Mattson, Adjunct Professor, Georgetown, former CMO NEC

John Nee, Adjunct Professor, Portland State University, former CMO Segra

Steve Rossman, Faculty Lecturer,University of Texas, former Sr. Dir. Entertainment UEG

Moderated by: Carol Kruse, Board Member Valvoline, former CMO ESPN

9:10am

Fireside Chat - Brandformance: Bridging Brand, Performance and Content

Sonika Patel, SVP Marketing, Ticketmaster

Moderated by Club CMO Thought Leader:  Matt Trask, VP Business Development Epsilon Digital

9:30am

Special Surprise Guest

9:45am

Keynote: Club CMO State of Marketing Report

Alan Hart, CMO of Customer, Experience & Marketing Strategy, Deloitte Digital

9:55am

Trends in E-Commerce

Nicole Fraley, VP Marketing & eCommerce, Soft Surroundings

Kim Gardiner, Chief Marketing Officer, Tractor Supply Company

Sheryl-Adkins Green, Chief Marketing Officer, Mary-Kay

10:15am

Fireside Chat: Building a Challenger Brand, One Hotel at a Time

Michaella Solar-March, Chief Marketing Officer, Graduate Hotels

Moderated by: Teresa Tatlonghari, VP Marketing Nashville FC

11:00am

Panel: Future of Fractional

Jennifer Cooper, Founder & Fractional CMO, Evolution Marketing

Per Ohstrom, Partner & CMO, Chief Outsiders

Evelyn Swaim, CMO Advisor & Limited Partner, SecureCo & Stage 2 Capital

Moderated by: Jennifer Welch, Co-founder CMO, Syndicate

11:25am

Club CMO Cares

11:50am

Lunch

12:40pm

Career RoundTables

Room: Opus #1: Personal Branding

Hosted by Nancy Zwiers of CMO Coaches

Room: Opus #2: Joining a Board | Perks & Pitfalls

Hosted by Carol Kruse, Valvoline Board of Directors and Gordon Ho, Ronald McDonald House Board of Directors

1:30pm

Welcome Back & Special Close

2:00pm

Wrap