Brand Innovators Lab
Mar 10 • Hosted by PepsiCo • Playa Vista
Tuesday, March 10, 2026
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12:00 PM
Registration and Lunch
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1:00 PM
Opening Remarks
Brandon Gutman, Co-Founder and Co-CEO, Brand Innovators
Marc Sternberg, Co-Founder and Co-CEO, Brand Innovators
Cynthia Glanzberg, Vice President, Content & Community, West Coast, Brand Innovators
Jenny Danzi, Vice President of Marketing, Functional Beverages, PepsiCo
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1:10 PM
Brands Creating Culture: How Brands Create Community & Move at the Speed of Culture
Today’s most powerful brands don’t just market to audiences, they create spaces for community. Join PepsiCo leaders as they share how brands can tap into culture, spark participation, and stay relevant at the speed of change.
Katy Jones, Vice President, Creative, poppi, PepsiCo
Jennifer Kalban, Senior Marketing Manager- Action & Motorsports, Rockstar Energy, PepsiCo
Elaine San Jose, Senior Director, Brand Marketing, Alani Nu, CELSUIS, PepsiCo
Laura Scott, Director of Creative Product Development, poppi, PepsiCo
Angie Thomas, Marketing Senior Manager, Functional Beverages, PepsiCo
Moderated by: Abby Laursen, Sr. Director of Product Marketing, Snap
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1:45 PM
Networking Exercise
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2:30 PM
Breakout Roundtables
All participants will break into small, facilitated roundtables for a 60-minute, peer-driven discussion. These conversations are designed for open dialogue, shared learning, and active participation, giving every attendee the opportunity to engage deeply with fellow senior leaders.
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3:45 PM
Networking Break
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4:00 PM
Scaling Innovation Without Diluting the Brand
Lily Badger, Director, Brand Strategy, Taco Bell
Moderated by: Tony Song, Head of Network & Advanced TV Sales, Scripps
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4:30 PM
The Modern Marketing Leader: What the Role Actually Requires Now
Today’s marketing leaders are navigating more change, pressure, and complexity than ever before. This conversation unpacks how the role is evolving, from leading cross-functional teams to managing ambiguity, adopting new technologies, and building cultures that can move fast without burning out.
Stacey Politi, Chief Marketing Officer, IPSY
Moderated by: Rebecca Weidenbenner, Senior Director, Global Client Development, The Trade Desk
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5:00 PM
Session Wrap
Speakers
Lily Badger
Director, Brand Strategy, Taco Bell
Jenny Danzi
Vice President of Marketing, Functional Beverages, PepsiCo
Katy Jones
Vice President, Creative, poppi, PepsiCo
Jennifer Kalban
Senior Marketing Manager- Action & Motorsports, Rockstar Energy, PepsiCo
Abby Laursen
Sr. Director of Product Marketing, Snap
Nasrin Pak
Head Marketing, Brand Engagement, Content, Community & Culture, Partnership, e-retailers, L'Oréal
Stacey Politi
Chief Marketing Officer, IPSY
Elaine San Jose
Senior Director, Brand Marketing, Alani Nu, Celsius Holdings
Laura Scott
Director of Creative Product Development, poppi, PepsiCo
Tony Song
Head of Network & Advanced TV Sales, Scripps
Angie Thomas
Marketing Senior Manager, Functional Beverages, PepsiCo
Rebecca Weidenbenner
General Manager, Business Development, The Trade Desk