What attracted you to Brand Innovators?
I was drawn to Brand Innovators because of the community. The team has cultivated an inspiring network of forward-thinking marketers, creating opportunities for us to learn from one another’s experiences. Brand Innovators provide meaningful spaces to connect with peers and engage in important conversations about the future of our industry—whether it’s rethinking how we tackle marketing challenges or exploring the broader impact of our work.
I’ve been especially inspired by the conversations we’ve had to date around inclusive marketing—discussions that are not only necessary, but that challenge us to think more critically about how we show up for all audiences. It’s a dialogue I’m eager to continue. Brand Innovator events are more than just gatherings—they’re platforms for insight, inspiration, and pushing the boundaries of what marketing can be.
What are you most excited to contribute to Brand Innovators and its community?
I’m incredibly proud to be part of the amazing team at Diageo—talented marketers who are not only at the top of their game, but who aren’t afraid to take bold swings in pursuit of breakthrough work. I’m excited to continue to share best-in-class examples from across our Diageo portfolio and to highlight our approach to building powerful brands that are both rooted in their heritage and remain on the cutting edge of culture.
Beyond the craft of marketing, I’m especially looking forward to contributing to conversations about the people behind the work. I’m grateful to be part of a team that truly supports its people through all stages of life and fostering a sustainable workplace that prioritizes the people that make up our team. Moving our industry forward requires taking care of those who make it all happen—and that’s a topic I look forward to further exploring with the Brand Innovators community.
What are you most excited to gain from Brand Innovators which can serve to benefit not only you but also your team at Diageo?
I’m thrilled that our team will have the opportunity to learn from the brands and marketers who are truly leading the way in disruptive storytelling—reaching consumers in fresh, meaningful, and impactful ways. At Diageo, our brands evoke emotion through authentic storytelling, putting action behind our brand’s purpose. It’s not enough to show up in culture, you have to add something meaningful to it, using that action to show consumers what our brands stand for. I’m looking forward to hearing how our peers across the industry are approaching marketing in ways that deeply resonate with today’s consumers.
Our ongoing collaboration with Brand Innovators opens up incredible opportunities—not only to connect with industry leaders, but to be part of the important, forward-thinking conversations that Brand Innovators consistently brings to life through its programming. I’m especially excited for our team to engage in those discussions and come away inspired.