Brand Innovators LLC
Brand Innovators LLC
Adconion Direct is a global provider of multi-channel digital advertising solutions delivering performance at scale for advertisers across display, mobile, email, video and social media. By combining Adconion Direct’s exclusive first-party data and cross channel insights with proprietary technology and predictive optimization algorithms, we are able to deliver quality results across multiple channels and devices. Adconion Direct is the standalone business powered by Adconion Media Group’s global technology platform, a proprietary audience profiling engine that tracks and analyzes over 40 billion audience events monthly. Currently, Adconion has 25 offices servicing 20 countries around the world. In 2011, Adconion Media Group provided digital media solutions for 80 of the top 100 global brands.
AOL Inc. is a brand company, committed to continuously innovating, growing, and investing in brands and experiences that inform, entertain, and connect the world. The home of a world-class collection of premium brands, AOL creates original content that engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions.
The EngageSciences social marketing activation platform goes beyond the quest for likes and enables brands to drive social commerce and achieve long-term loyalty from their fan base. In addition to messaging, monitoring and apps, brands can create long-term loyalty programs that use gamification mechanics to reward fans with badges, points and awards across a range of campaign types. Social Hub enables brands to socialize their websites by filtering and displaying curated content from across of the social web. With analytics, segmentation and profiling capabilities, social media marketers can deliver a goldmine of data to the wider marketing department. Customers include Wendy’s, MasterCard, Spotify, Hawaiian Airlines, Nokia, Microsoft and HSN.
Expion’s social software alleviates top pain points for brand marketers and provides a proven way to understand, manage, control and grow your brand’s social media presence – at a local and global level. Our platform helps companies manage thousands of profiles on Facebook, Twitter, Google+, Youtube, Instagram, Linkedin and beyond. With Expion’s software, organizations centralize best practice sharing, fan conversations and analysis while maximizing brand oversight and collaboration. Our platform helps companies integrate multiple social data streams in real-time to create highly visual analytics reports which enables brands to discover patterns, breakouts, trends and competitive monitoring for benchmarking.
m6d’s industry-best marketing technology platform revolutionizes the way brands think about their audiences and powerfully enhances their ability to find new customers. By capturing a unique brand signal from existing customers, and scoring prospects based on their digital journeys through millions of websites in real time, m6d’s ProspectRank™ delivers relevant audiences to marketers. The team that invented Social Targeting™ has developed a platform that is a marketer’s dream for audience-based buying, leaving in its wake the limitations of traditional marketing. With the industry’s most decorated data science team and most experienced media technology management, m6d delivers results for top-tier brands.
MediaMath empowers the online marketing professional with technology and services that enable advertisers and their agencies to make efficient, effective and profitable marketing decisions across display, social, video and mobile formats. Our math-driven TerminalOne platform brings together digital media and data into a powerful and flexible solution that simplifies planning, execution, optimization and analysis of both direct response and branding campaigns. MediaMath has delivered results for customers that include every major international ad agency and holding company as well as top five retail, financial services, CPG, auto and travel advertisers. MediaMath is a privately held company headquartered in New York.
Outbrain helps people discover the most interesting, relevant and trusted content wherever they are by powering personalized recommendations across a network of premium publishers, including CNN, The Wall Street Journal, Hearst, Rolling Stone, US Weekly and Fast Company. Through Outbrain’s all-in-one content discovery solution, publishers, brands and marketers are able to amplify their audience engagement by driving traffic to their content – on their site and around the web. Outbrain is currently installed on more than 100,000 sites, reaching over 180 monthly unique visitors in the US, and generates more than seven billion page views per month. Founded in 2006, the company is headquartered in New York, with 15 offices globally, including the U.S., U.K., Israel, Singapore and Australia.
Tremor Video provides video advertising services on four screens: connected TV, computers/laptops, mobile phones and tablets. On behalf of brand marketers and agencies, the company uses proprietary technology to serve video ads to the right people at the right time in brand-safe environments. It can do this through direct relationships with hundreds of premium-quality publishers, of which over 170 have chosen Tremor Video as the only outside party to sell their digital ad inventory. Tremor Video pioneered the cost-per-engagement (CPE) pricing model, helping agencies and brands to get more for their brand-marketing dollar by making video ad units interactive and inviting.
The world’s most admired brands turn to Communispace, the leader in generating actionable insights via private online customer communities. Founded in 1999, the company has created nearly 600 customer communities for over 100 industry leaders. Headquartered in Boston, Massachusetts, the company has offices in Atlanta, Chicago, London, New York, San Francisco, Shanghai, and Sydney. Communispace is a part of Diversified Agency Services, a division of Omnicom Group Inc.
Dynamic Signal helps companies build direct relationships with the people who love their brands by engaging them with compelling content, marketing messages and offers. Our platform provides brands a single, comprehensive dashboard to be successful social content marketers and to measure ROI. With rich content marketing and social CRM features, brands can identify, engage and reward their advocates. The brand’s advocates which include customers, fans, employees and influencers can create, share and promote relevant content through their social channels, resulting in a measurable increase in awareness, interest, purchase and loyalty. Our customers include top brands across entertainment and media, consumer packaged goods, and financial services.
The premier mobile publisher platform, Kargo delivers innovative advertising experiences and integrated marketing opportunities across Kargo’s proprietary network of major media mobile web sites, native applications and messaging campaigns. Kargo leverages its relationships with carriers, App storefronts and handset manufacturers to accelerate the overall growth and monetization of its audience across its major media brand properties. In addition to being an OnMobile Top 100 winner for two consecutive years, Kargo is the recipient of multiple industry awards including the 2010 Mobi and DPAC awards for Best Mobile Website, the 2010 DPAC award for Best iPhone Application and the 2011 OMMA award for Best Mobile Marketing Campaign.
Nanigans is transforming how marketers acquire customers by harnessing the power of lifetime value to inform more intelligent and efficient media buying. Nanigans offers the only advertising platform that measures, predicts and optimizes for ROI on desktop and mobile across the lifetime of a customer. Nanigans’ Ad Engine delivers over 2 billion ad impressions every day and has driven more than 1 billion conversion events on behalf of the world’s leading performance marketers across retail, gaming, travel and more.
Tongal is an open innovation platform that produces and distributes social video content. Tongal’s proprietary process combines a distributed workforce model with game mechanics which allows brands to pull in ideas from anyone, anywhere and collaboratively produce targeted, on equity content, every time. The company was selected by PepsiCo as one of the 10 most innovative startups in the country, has been written up by McKinsey, Business Week, Fortune, Mashable, Wired, Ad Week, Rolling Stone and clients have ranged from McDonalds, P&G, Colgate Palmolive, Lego, Coca-Cola, NASA, Nestle, Capitol Records, Universal Studios to Kiva and Feeding America.
Wayin creates mobile and web software platforms that spark online or social media conversations between individuals, brands, and companies with their fans, customers, and employees. Wayin’s first product WayinEnterprise, is built for companies to increase employee and customer engagement over topics of interest to the company or the specific department they work in. Our second platform, WayinHub, is a microsite creation tool that brands use to pull together, visualize and interact with all the Twitter activity around their brand in real time. WayinHub enables brands to engage with both followers and non-followers mentioning their brand, promotions, media, images, and conversations happening live on Twitter.