We look forward
to seeing you on
Wednesday, March 25, 2015


Brandon Gutman

Brand Innovators LLC


Marc Sternberg

Brand Innovators LLC


Sponsors 7-2-13

Title Sponsors

AOL Inc. is a brand company, committed to continuously innovating, growing, and investing in brands and experiences that inform, entertain, and connect the world. The home of a world-class collection of premium brands, AOL creates original contentthat engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions.

AudienceScience technology gives advertisers complete control of their audience data and digital ad spend through a transparent, closed-loop platform. We streamline the digital marketing value chain, saving millions in fees and margins. Within a single system, our clients fully manage both their data and buying, enabling safe and effective targeted advertising across premium, real-time and other inventory options. Since 2003, AudienceScience has been a thought leader in digital marketing solutions. We’ve powered the success of the world’s largest brands by delivering uniquely targeted digital advertising capabilities.

Expion’s social software alleviates top pain points for brand marketers and provides a proven way to understand, manage, control and grow your brand’s social media presence – at a local and global level. Our platform helps companies manage thousands of profiles on Facebook, Twitter, Google+, Youtube, Instagram, Linkedin and beyond. With Expion’s software, organizations centralize best practice sharing, fan conversations and analysis while maximizing brand oversight and collaboration. Our platform helps companies integrate multiple social data streams in real-time to create highly visual analytics reports which enables brands to discover patterns, breakouts, trends and competitive monitoring for benchmarking.

m6d’s industry-best marketing technology platform revolutionizes the way brands think about their audiences and powerfully enhances their ability to find new customers. By capturing a unique brand signal from existing customers, and scoring prospects based on their digital journeys through millions of websites in real time, m6d’s ProspectRank™ delivers relevant audiences to marketers. The team that invented Social Targeting™ has developed a platform that is a marketer’s dream for audience-based buying, leaving in its wake the limitations of traditional marketing. With the industry’s most decorated data science team and most experienced media technology management, m6d delivers results for top-tier brands.

MediaMath empowers the online marketing professional with technology and services that enable advertisers and their agencies to make efficient, effective and profitable marketing decisions across display, social, video and mobile formats. Our math-driven TerminalOne platform bring together digital media and data into a powerful and flexible solution that simplifies planning, execution, optimization and analysis of both direct response and branding campaigns. MediaMath has delivered results for customers that include every major international ad agency and holding company as well as top 5 retail, financial services, CPG, auto and travel advertisers. MediaMath is a privately held company headquartered in New York.

As the world’s leading content marketing and syndication platform, NewsCred provides brands and publishers with access to fully-licensed articles, images and video from over 2,500 world-class sources. NewsCred empowers brands and publishers to drive new revenue by delivering the content their audiences want and share. Combining powerful curation technology and an experienced editorial team, NewsCred builds custom content solutions to global clients, including niche editorial sections, thought leadership portals, email marketing and social media campaigns.

Outbrain helps people discover the most interesting, relevant and trusted content wherever they are by powering personalized recommendations across a network of premium publishers, including CNN, The Wall Street Journal, Hearst, Rolling Stone, US Weekly and Fast Company. Through Outbrain’s all-in-one content discovery solution, publishers, brands and marketers are able to amplify their audience engagement by driving traffic to their content – on their site and around the web. Outbrain is currently installed on more than 100,000 sites, reaching over 180 monthly unique visitors in the US, and generates more than 7 billion page views per month. Founded in 2006, the company is headquartered in New York, with 15 offices globally, including the U.S., U.K., Israel, Singapore and Australia.

Telemetry audits digital media on behalf of NASDAQ and FTSE top fifty advertisers. It is the only independent, real time, advertiser direct digital media auditing service in existence and currently serves and audits digital media across twenty eight countries globally. Telemetry unifies the need for multiple ad serving, verification and digital media research services into one global contract. Telemetry: the digital media forensics company.

Premiere Sponsors

Chango is a digital media platform for advertisers. We deliver unprecedented results through our attention to outstanding client service and our revolutionary technology platform. We provide the industry’s most advanced search retargeting platform, delivering outstanding results by serving display ads to in-market customers based on their recent search activity. Founded by repeat entrepreneurs, Chango has offices in New York, San Francisco, Toronto and London. Chango is funded by investors including Rho, iNovia Capital, Metamorphic Venture and Extreme Venture Partners.

The world’s most admired brands turn to Communispace, the leader in generating actionable insights via private online customer communities. Founded in 1999, the company has created nearly 600 customer communities for over 100 industry leaders. Headquartered in Boston, Massachusetts, the company has offices in Atlanta, Chicago, London, New York, San Francisco, Shanghai, and Sydney. Communispace is a part of Diversified Agency Services, a division of Omnicom Group Inc.

DG empowers brands and advertisers to work faster, smarter and more competitively. Boasting the world’s largest hybrid satellite and internet network for broadcast video delivery, the company’s unparalleled campaign management encompasses multiscreen ad delivery, cross-channel research and analytics, and unified asset management. The DG product portfolio consists of two overarching product lines for online and video campaign management: MediaMind and VideoFusion. With New York as a center of operations, DG is a global company that connects over 14,000 advertisers and 7,400 agencies worldwide with their targeted audiences through an expansive network of over 50,000 media destinations across TV broadcast and digital advertising in 78 countries. For more information, visit http://www.dgit.com.

Dynamic Signal helps companies build direct relationships with the people who love their brands by engaging them with compelling content, marketing messages and offers. Our platform provides brands a single, comprehensive dashboard to be successful social content marketers and to measure ROI. With rich content marketing and social CRM features, brands can identify, engage and reward their advocates. The brand’s advocates which include customers, fans, employees and influencers can create, share and promote relevant content through their social channels, resulting in a measurable increase in awareness, interest, purchase and loyalty. Our customers include top brands across entertainment and media, consumer packaged goods, and financial services.

Endava is a leading Digital Media and IT services organization, with offices in New York, London and Europe that support the full project lifecycle. Utilizing our distributed agile delivery model – TEAM, we are able to deliver significant improvements to quality and productivity resulting in our clients being able to deliver substantially more for the same budget. Endava’s digital media division is responsible for providing market-leading digital platforms for its clients in the financial, CPG, sports, media & entertainment industries. We know that ‘one size fits all’ doesn’t suit everyone which is why we only provide bespoke solutions. Our award winning team can deliver digital solutions as either bespoke projects or as a fully managed platform.

The EngageSciences social marketing activation platform goes beyond the quest for likes and enables brands to drive social commerce and achieve long-term loyalty from their fan base. In addition to messaging, monitoring and apps, brands can create long-term loyalty programs that use gamification mechanics to reward fans with badges, points and awards across a range of campaign types. Social Hub enables brands to socialize their websites by filtering and displaying curated content from across of the social web.With analytics, segmentation and profiling capabilities, social media marketers can now understand the lifetime value of individual fans and deliver a goldmine of data to the wider marketing department. Customers include Wendy’s, MasterCard, Spotify, Hawaiian Airlines, Nokia, Microsoft and HSN.

GENWI (Generation Wireless) helps content publishers create engaging real-time content apps with a revolutionary cloud-based mobile Content Management System (mCMS). Publishers can easily re-purpose existing content, enjoy complete creative freedom using standard web technologies, and deliver apps that can be revised in real time on all mobile devices. The GENWI mCMS enables publishers to get on mobile quickly with no programming and zero total cost of ownership. Over 1800 publishers have GENWI powered apps including American Express, Deloitte, Condé Nast, IBM, and The Hollywood Reporter. Follow us on Twitter @genwi.

The premier mobile publisher platform, Kargo delivers innovative advertising experiences and integrated marketing opportunities across Kargo’s proprietary network of major media mobile web sites, native applications and messaging campaigns. Kargo leverages its relationships with carriers, App storefronts and handset manufacturers to accelerate the overall growth and monetization of its audience across its major media brand properties. In addition to being an OnMobile Top 100 winner for two consecutive years, Kargo is the recipient of multiple industry awards including the 2010 Mobi and DPAC awards for Best Mobile Website, the 2010 DPAC award for Best iPhone Application and the 2011 OMMA award for Best Mobile Marketing Campaign.

MoPub is a one-stop ad serving platform designed to help mobile app publishers optimize their ad inventory on iOS and Android devices. We work with mobile application publishers to turn their apps into businesses. Unlike other ad servers, exchanges, and mediation networks that only provide one solution, MoPub manages all your advertising inventory needs – including direct ads, house ads, ad network mediation, and real-time bidding campaigns through MoPub Marketplace – all in one product. MoPub’s single, open-source and flexible SDK means you get complete control over and transparency into your revenue sources. Prioritize specific campaigns and track your results – all through a completely intuitive UI.

Offerpop is a super easy-to-use social marketing platform for Facebook and Twitter. Marketers across the globe use Offerpop to build active fan bases, optimize their social content, and unlock rich, actionable data that converts fans into customers. From small businesses to top brands like Amazon, Pepsi, and MTV, companies use Offerpop to drive success across their key marketing channels – engaging and converting fans like never before. Offerpop is a Facebook® Preferred Marketing Developer, qualified by the PMD program in Apps. Try us out for free at www.offerpop.com.

Ruder Finn helps some of the world’s biggest brands to talk to their customers in a language they understand. A leading independent communications agency with offices in London, New York and San Francisco, Ruder Finn employs over 500 people worldwide and works with a diverse range of companies from Pepsico to Bloomberg, Kraft to McKinsey to help them connect to a rapidly evolving audience. Expertise includes media relations, corporate reputation management, branding, cultural and social issues, and intent-driven social media through its full-service digital agency, RFI Studios.

Stipple is the global leader in image-based advertising and e-commerce. More consumers see brand images on the open web than on brand websites and through advertising combined. Stipple enables brands to advertise in images that contain their products on tier 1 publishers, and in-stream on Facebook and Twitter. Only Stipple ensures that real-time, interactive brand content follows images as they travel across the web and on mobile devices. Stipple’s investors include Sands Capital, Kleiner Perkins Caufield & Byers (KPCB), Floodgate, Relevance Capital, Justin Timberlake, and other leading investors.

Taptica is a leading mobile user acquisition platform that offers brands and app developers a full suite of advertising and monetization solutions, bringing value to its thousands of clients by helping them acquire profitable users and generate meaningful revenue. Taptica’s solutions help app developers every step of the way, from the initial stages of launch and user acquisition to optimizing and enhancing the value of their user-base. Taptica’s technology is driven by a programmatic media-buying platform at big data scale utilizing the power of artificial intelligence to improve marketing ROI by finding the right users at the right time for the right campaign.

Tongal is an open innovation platform that produces and distributes social video content. Tongal’s proprietary process combines a distributed workforce model with game mechanics which allows brands to pull in ideas from anyone, anywhere and collaboratively produce targeted, on equity content, every time. The company was selected by PepsiCo as one of the 10 most innovative startups in the country, has been written up by McKinsey, Business Week, Fortune, Mashable, Wired, Ad Week, Rolling Stone and clients have ranged from McDonalds, P&G, Colgate Palmolive, Lego, Coca-Cola, NASA, Nestle, Capitol Records, Universal Studios to Kiva and Feeding America.

Wildfire Interactive is a technology company that is dedicated to helping businesses of all sizes leverage the marketing power of social networks such as Facebook and Twitter. Wildfire’s patent-pending technology platform allows brands, small businesses, agencies, bloggers, and non-profits to easily create their own attractive, branded social media marketing campaigns (e.g. sweepstakes, contests, coupons, giveaways, quizzes, virtual gift campaigns, and more) and to simultaneously publish them on Facebook fan pages, on company websites (integrated with Facebook Connect) and on Twitter.