Brand Innovators LLC
Brand Innovators LLC
AOL Inc. is a brand company, committed to continuously innovating, growing, and investing in brands and experiences that inform, entertain, and connect the world. The home of a world-class collection of premium brands, AOL creates original contentthat engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions. @aol
Carusele brings together audiences, influencers, and brands though high quality social media content to increase awareness, engagement and brand recognition. Using an Organish(TM) media approach, our editors and content creator network create branded media that is shared exponentially across the social media landscape. Leading brands choose Carusele, an Ignite Social Media Company, because we help them activate the right audience in creative, strategic and measureable ways. @carusele
CrowdTwist is the industry-leading provider of comprehensive and patented multichannel loyalty and engagement solutions that drive incremental spend, leading to better customer data, stronger insight, and more personalized experiences. We are revolutionizing loyalty, helping top brands including Pepsi, Nestlé Purina, L’Oréal, and Zumiez develop a deeper understanding of customers. Forrester recognized CrowdTwist as a Leader in “The Forrester Wave™: Customer Loyalty Solutions For Midsize Organizations, Q1 2016” report. For more information, visit www.crowdtwist.com, or call 646.845.0646.
Dstillery is at the forefront of advertising technology, pioneering new ways to create brand value for marketers by extracting signals from the complete customer journey and activating them across all screens. Dstillery is building on five years of leading the data revolution by finding the customers scientifically proven to care about your brand. Dstillery works with over 400 top-tier brands, and have been recognized as one of Forbes’ Top 100 Most PromisingCompanies in America and Crain’s Best Places to Work in New York. @dstillery
Dynamic Signal helps companies build direct relationships with the people who love their brands by engaging them with compelling content, marketing messages and offers. Our platform provides brands a single, comprehensive dashboard to be successful social content marketers and to measure ROI. With rich content marketing and social CRM features, brands can identify, engage and reward their advocates. The brand’s advocates which include customers, fans, employees and influencers can create, share and promote relevant content through their social channels, resulting in a measurable increase in awareness, interest, purchase and loyalty. Our customers include top brands across entertainment and media, consumer packaged goods, and financial services. @dynamicsignal
>Other agencies treat social media the way advertising has always been treated. At Ignite Social Media, we have created an innovative, specialized approach that we use to power social media marketing for some of the world’s best brands. Brands choose us because, as one of North America’s first social media agencies, we know how to turn business objectives into realities in creative, strategic and measurable ways.@IgniteSMA
Kiosked is the leading Advertising Automation platform company for native, in-view digital advertising. Kiosked dynamically creates high performing ad placements within the publisher content, solving the industry’s major issues around ad viewability, relevance, and performance of ads. Kiosked is the first company to launch programmatically traded 360° ad formats for immersive digital advertising. Headquartered and founded in Helsinki, Finland, today Kiosked has offices in nine countries around the world. For more information visit www.kiosked.com.
MediaMath is the software company for marketers. Our tools enable marketers to reach the audiences they want at the scale they need. Since 2007, when we created the first programmatic platform for marketers, MediaMath’s global infrastructure, vast partner network and quantitative approach have delivered transformative results – truly strength in numbers. MediaMath is partnering with the most forward-thinking marketers and agencies to accelerate these changes. We build on the leading edge of technology, hyper-focused on scalable innovation, resulting in a history of industry firsts. Our offering marries software – purpose-built for marketers – with premium partners, data and training.
NetBase is the award-winning social analytics platform that global companies use to run brands, build businesses and connect with consumers every second. Its platform processes millions of social media posts daily for actionable business insights for marketing, research, customer service, sales, PR and product innovation. NetBase is a trusted partner to American Airlines, Arby’s, Coca-Cola, Kenneth Cole, Ogilvy, T-Mobile, Taco Bell, Universal Music Group, Walmart and YUM! Brands. Learn more at www.netbase.com or @Netbase. See your brand’s social movement in real-time with NetBase LIVE Pulse™.
Netmining provides intelligent audience targeting, powered by data and shaped by the best analytical minds in the business. Marketers today have access to more consumer data than ever before. Netmining develops powerful strategies that unlock the maximum value in data, transforming it into actionable audience intelligence.
We believe your marketing should be driven by human insights using data as a tool, not the other way around. This approach creates a deeper understanding of your brand. The result is your most important audience, delivered. @Netmining
NewsCred is on a mission to make marketing better for everyone. As the leading content marketing software, NewsCred provides the world’s most ambitious brands – Pepsi, Visa, Dell, ConAgra, Hewlett Packard, and more – with the best solutions in content creation, marketing management, cross-channel publishing, and measurement. Everyday, marketers rely on NewsCred to orchestrate their marketing across channels, collaborate with global teams, build brand awareness, and drive sales. NewsCred is rewriting the rules of marketing, fueling a new way for marketers to share their stories with the world. Founded in 2008, NewsCred employs 200 people in seven global offices, serving customers in over 70 countries. Learn more at NewsCred and follow us on Twitter @Newscred.
White backdrops, studio lighting, and simulated friend groups don’t get people’s attention anymore. Nor do they drive sales like they once did. Brands need better content that relates to their audiences’ lives, and they need more of it to fill the growing number of relevant channels while driving towards their business goals.
Olapic enables brands to visually communicate in a new way, using real customer images and videos in every touchpoint.
Storyful is an online publishing platform for news stories which combines journalistic skills, curation technology and an online community to turn social media noise into streams of relevant news. The business gathers the most valuable content from social media platforms such as Twitter, YouTube and Facebook and delivers it to global news organisations though its StoryfulPro product. Storyful has developed curation partnerships with a number of established global media brands. 36 Real time stories challenge the old rules of news. They don’t fit neat categories. They refuse distinctions between professional and amateur. Language is tight. Less is always more. They believe every story starts with a single voice. There is no such thing as a scoop, just a story before its inflection point. Storyful’s golden rule is there is ALWAYS someone closer to the story. @Storyful
Outbrain helps people discover the most interesting, relevant and trusted content wherever they are by powering personalized recommendations across a network of premium publishers, including CNN, The Wall Street Journal, Hearst, Rolling Stone, US Weekly and Fast Company. Through Outbrain’s all-in-one content discovery solution, publishers, brands and marketers are able to amplify their audience engagement by driving traffic to their content – on their site and around the web. Outbrain is currently installed on more than 100,000 sites, reaching over 180 monthly unique visitors in the US, and generates more than 7 billion page views per month. Founded in 2006, the company is headquartered in New York, with 15 offices globally, including the U.S., U.K., Israel, Singapore and Australia.@Outbrain
Tongal is a revolutionary way to create video that gives brands an unlimited capacity to scale their content – across any platform or medium — by tapping into an abundance of creative talent around the world. Tongal’s Creative Network includes 120,000 independent writers, directors and filmmakers, all accessible via a collaborative content development and curation platform. Tongal produces TV commercials, digital advertising, and original entertainment for screens around the world and has produced more than 1,000 successful campaigns for brands including LEGO, General Mills, Nestle, Unilever, NASA, Lionsgate and more. The company is headquartered in Santa Monica. More information can be found at www.tongal.com/business.
Twitter is a global social networking platform that allows its users to send and read 140-character messages known as “tweets”. It enables registered users to read and post their tweets through the web, short message service (SMS), and mobile applications. As a global real-time communications platform, Twitter has more than 400 million monthly visitors and 255 million monthly active users around the world. Twitter’s active group of registered members includes World leaders, major athletes, star performers, news organizations, and entertainment outlets. It is currently available in more 35 languages. @Twitter
Wide Angle Group is a design, event production and experiential marketing firm who creates personal experiences for consumers on behalf of brands and manufacturers. This form of experience marketing is the different between telling people about your brand and helping them experience the benefits for themselves. When done effectively it becomes one of the strongest forms of advocate marketing available.
xAd helps brands harness the power of accurate location data to produce measurable results from mobile advertising. Through award-winning location technology that is precise, measurable and scalable, xAd’s platform pinpoints target audiences by neighborhood, across the country and around the globe at pivotal moments during the consumers’ path-to-purchase. xAd’s platform drives results powered by search-enhanced targeting, ultimately yielding unparalleled performance. Founded in 2009, xAd is headquartered in New York City and has several offices both across the U.S. and internationally. xAd serves more than 1.5 million national and local advertisers, while managing more than 30 billion location-verified ad requests per month. @xadinc
Yahoo is focused on making the world’s daily habits inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the globe. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, Calif., and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom (pressroom.yahoo.net) or the company’s blog (http://yahoo.tumblr.com).
ZEFR is the leading VideoIDTM technology company that works with the world’s top advertisers and content owners to provide brands with insights and knowledge into YouTube, its culture and content. ZEFR, which has more data than any other YouTube partner, recently released an influencer technology solution platform, ZEFR Native, to complement its BrandID suite of advertising solutions. ZEFR’s RightsIDRM is the technology product of choice for nearly every Hollywood movie studio and music label. ZEFR manages over 275 million videos online and tracks over 31 billion video views a month. ZEFR is a top ranked ComScore video property. The company is headquartered in Venice Beach, CA with offices in New York, Chicago, and Salt Lake City, UT.
Hathway is a mobile innovation agency creating personalized experiences that influence consumers in the moments that matter most. We turn insights from mobile and social data into branded mobile applications, responsive web experiences, and mobile marketing campaigns that not only engage users, but deliver real results for our clients.@weareHATHWAY
The premier mobile publisher platform, Kargo delivers innovative advertising experiences and integrated marketing opportunities across Kargo’s proprietary network of major media mobile web sites, native applications and messaging campaigns. Kargo leverages its relationships with carriers, App storefronts and handset manufacturers to accelerate the overall growth and monetization of its audience across its major media brand properties. In addition to being an OnMobile Top 100 winner for two consecutive years, Kargo is the recipient of multiple industry awards including the 2010 Mobi and DPAC awards for Best Mobile Website, the 2010 DPAC award for Best iPhone Application and the 2011 OMMA award for Best Mobile Marketing Campaign. @Kargo
We empower premier brands to rise above the noise on social media through marketing people trust. With Mavrck, you harness the power of word-of-mouth marketing at scale by tapping into their most valuable assets: existing customers with influence. Our always-on influencer activation engine powers brands to discover and activate their existing influential customers at scale to distribute content and drive conversions across social networks. After activating 1M+ influencers with customers like P&G, Hulu and Converse, we’ve proven that on average every 1,000 micro-influencers activated results in 3,000 conversions on a brand’s business objectives.
Where groups and sponsors connect. Pear’s engagement platform, Pearup.com, connects brands and local businesses to target consumers through sponsorships for authentic and meaningful relationships. Since 2009, we make grassroots sponsorship easy, scalable and economical. Pear is a win-win experience between sponsors and affinity groups. Brands leverage sponsorships for digital engagements such as fan acquisition, video and content distribution, user-generated content, and consumer insights initiatives. The sponsored benefits from the sponsorship support, and the sponsor gets exposure while building customer engagement and loyalty. Pear brings this process online, and makes it easier than ever before. Real relationships. Real results. Learn more, advertising.pearup.com
SITO Mobile Ltd. is a mobile location-based advertising platform serving businesses, advertisers and brands. Through patented technologies and an easy-to-use platform, the company’s solution allows marketers to create content targeted to key audiences based on location, interests, behaviors and loyalty.SITO empowers its clients to deliver actionable content in a real-time manner, driving engagement from consumers while providing key measurement and analytics that allow campaigns to be fluid and transaction driven. SITO’s proprietary Verified Walk-In (VWI) technology provides closed-loop attribution to identify consumers who have interacted with an ad and then walked into a physical location. For more information visit www.sitomobile.com
Effortlessly combining technology and human interaction, theAmplify is a visual storytelling platform designed to streamline how brands collaborate with content creators. By creating massive scale brand stories, we inspire audiences to engage captivating imagery developed by the world’s leading content creators. Our expertise is data centric and ROI focused. We provide clients custom solutions centered on humanizing the advertising experience to reach consumers intimately.
Founded in 2006, Visual IQ is the world’s leading cross channel marketing attribution software company. Our IQ Intelligence Suite™ of hosted software products reveals cross channel performance insights hidden deep within your marketing data, and provides both executive-level and practitioner-level recommendations to improve your marketing performance. A true pioneer in the industry, Visual IQ was named a leader in The Forrester Wave™: Cross-Channel Attribution Providers in 2014, won The Drum’s 2015 Digital Trading Award for Best Attribution Solution, won the 2014 ASPY Award for Best Data or Analytics Solution, and was a finalist in the Digital Analytics Association Excellence Awards in 2013, 2014, and 2015.