Brand Innovators LLC
Brand Innovators LLC
Brandon Berger is Chief Digital Officer Worldwide for Ogilvy & Mather, where he leads Digital@Ogilvy across North America, Latin America, EAME and Asia Pacific. Brandon is also a member of the Ogilvy & Mather Worldwide Board. As one of the few global digital media executives in the industry, Brandon is responsible for establishing and leading the digital agenda across the network. He leads the networks global digital strategy, M&A and offer development – building new capabilities and practice areas to bring to clients. Prior to his role at Ogilvy & Mather, Brandon was head of digital for MDC Partners where he played an instrumental role in growing the organization’s total digital revenue from 10% to 40%.
Matthew Blosl is the head of corporate development at Tongal, where he takes his passion for working with leading global brands to build successful partnerships for the company. At Tongal, Matthew works as part of the leadership team focusing primarily on scaling the sales and marketing areas of the company. Having spent his career working with marketing organizations and their advertising agencies, Matthew also spends his time working directly with clients across the country to transform their content strategy and learn to create content in a more agile way using the Tongal platform. With his passion and deep understanding of the marketing landscape, Matthew often serves as a contributor at various industry events. Prior to Tongal, Matthew built and served on the management teams for three early-stage companies focusing on revenue growth through sales, marketing, and business development. Before gravitating to entrepreneurial ventures, Matthew led business strategy for the global advertising agency JWT working with clients across various verticals. Matthew began his career as a management consultant at Accenture where he worked to improve sales and marketing organizations through technology with leading global clients. He graduated from The University of Michigan with a bachelor’s degree in industrial and operations engineering.
As a Supervisor, Dan Cardamone has been leading CDW’s search efforts, including SEM, SEO and onsite search, the two years. Before that, he served as an analyst on the search marketing team where he managed many of the same programs which continue to support over 250k products across three major sites. Prior to joining CDW, Dan was a Search Marketing Manager at an innovative digital marketing agency based in Minneapolis, MN where he worked on large clients across multiple verticals.
Entrepreneur, Philanthropist and Author of the New York Times bestsellers The Pursuit of Happyness, A Memoir and the transformational Start Where You Are: Lessons in Getting from Where You Are to Where You Want to Be.
Chris Gardner is the author of the 2006 autobiography, The Pursuit of Happyness, a New York Times and Washington Post #1 bestseller that has been translated into over forty languages. Gardner is also the inspiration for the acclaimed movie “The Pursuit of Happyness” for which Will Smith, starring as Gardner, received Golden Globe, Screen Actors Guild and Academy Award nominations for his performance. Gardner’s second bestselling book, Start Where You Are: Life Lessons in Getting from Where You Are to Where You Want to Be, was published in May 2009.When a series of adverse circumstances in the early 1980’s left Gardner homeless and the sole guardian of his toddler son he climbed the financial industry ladder from the very bottom.
As Co-Founder of the Brand Innovators Summit, Brandon Guttman is responsible for developing premium content which means tapping marketers from the world’s most successful brands to share how they’re utilizing emerging technology and new media vehicles to build their brands and drive meaningful ROI. A prolific, highly respected writer, Brandon is an expert blogger whose work has appeared in Fast Company and on the Forbes CMO Network, Leadership and Technology sections. Prior to launching Brand Innovators, Brandon held marketing and business development positions in the executive search sector where he forged relationships with some of the most influential brand marketers, technology developers and venture capitalists in our industry. @BrandonGuttman
I grew up in NW Indiana and earned a BS in Environmental Health from Purdue University (BS) and University of Michigan (MS). I began my career in product supply engineering at Procter and Gamble (P&G). After 5 years and a trip around the world, I transitioned into Brand Management. Over the next 10 years, I experienced a breadth of marketing; concept and initiative development, eCommerce, delivery / PnL mgmt and organizational design. Today, I’m the Integrated Marketing Director at ConAgra Foods leading the company’s largest cause brand; Child Hunger Ends Here and many ingredient brands (Hunts, RO*TEL, PAM, Chef). On a personal note, I’m married with 3 children; a son, twin daughters and I enjoy running.
Holly McCall is a marketing and media executive with experience in leveraging the power of content, technology, and digital media while applying insights that compel an audience to engage with a brand. Holly has more than 15 years of experience in providing integrated marketing solutions for many major brands including Microsoft, Oracle, Mars/Wrigley, Morgan Stanley and CME Group. This experience continues to guide her as she helps brands develop meaningful campaigns to drive engagement as the digital media landscape evolves. She has led teams for The Wall Street Journal, Marketwatch, and now Collective. At Collective, she has established a strong collaborative environment for her team by combining expertise from varied backgrounds which represents the shift to credibility and transparency in digital media. As a tenured player in the ad tech landscape, Collective’s focus is on leading the industry towards transparency by providing a unified view across screens and formats which makes it a viable player in today’s digital ecosystem. Collective’s best in class ad technology and media agnostic approach to programmatic buying will further enable brands to take advantage of efficiency in the marketplace. Holly is a long time Chicago resident and resides in the city with her husband Brett McCall and five children and can be found regularly engaging in the local music scene.
Jake Lestan is a Brand Manager & Head of Sponsorships for Discover (NYSE: DFS), which includes oversight of brand advertising, sponsorship, media, content and creative development across Discover’s suite of financial products and services. Jake joined Discover in 2010 and has held roles across the organization spanning loyalty marketing, ecommerce and consumer insights. Jake earned a bachelor’s degree in Marketing from Michigan State University and serves as the Chairman of the Marketing Leadership Advisory Board at Eli Broad College of Business and was named one of Brand Innovators “40 Under 40” – Midwest in 2015. @jlestan
Social Marketing Strategist, Keynote Speaker and Brand Evangelist
Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist, and Acting CMO of Brand Innovators. In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR. Ted left his position as Chief Social Marketing Officer of Collective Bias on August 31, 2013. He remains the 5th largest shareholder. In the words of Collective Bias Co-Founder John Andrews… “Ted, you were the vision, heartbeat and soul of Collective Bias, thank you for building a great company. From innovations like cbSocially to the amazing relationships you built with the blogger community, clients and employees, you drove the epic growth. You will be missed!” Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers. ROR, #RonR, is the basis of his philosophy…It’s All About Relationships! His book, Return on Relationship was released January 29, 2013. His latest book, How To Look People in the Eye Digitally, was released earlier this year. Connect with Ted… http://TedRubin.com or @TedRubin
Marc Sternberg is co-founder of Brand Innovators, a leading producer of conferences for the advertising and emerging technology industries. From 2007-2011 he was president and COO of AlwaysOn, annually producing more than 20 successful conferences in the digital media, clean technology and cloud computing sectors. From 1989-2007 Marc was the vice president of advertising sales for The Hollywood Reporter. Marc has served on the boards of numerous charitable and non-profit organizations, including Make-A-Wish Foundation of Los Angeles and the Anti-Defamation League/LA.
Dana Strokovsky sets the strategic direction and leads the execution of Discover’s social media presence on owned channels, including, but not limited to, Facebook, Twitter, LinkedIn, and Google+. She is responsible for managing the agency relationship, overseeing all content in addition to distinguishing roles and responsibilities. Strokovsky facilitates communications among internal business partners, translating specific objectives while funneling defined lines of business into one overall social strategy for Discover Card. @D_Stro