July 20, 2018

Get Connected

Brand Innovators Network coming soon!

Agenda

8:00am

Breakfast and Registration

8:45am

Welcome and Opening Remarks

Brandon Gutman, Co-Founder, Brand Innovators
Marc Sternberg, Co-Founder, Brand Innovators
David Teicher, Chief Content Officer, Brand Innovators

Host: Mike King, President/CEO, StriKing Marketing

9:00am

Fireside Chat

Karen Forrest, Director, Loyalty Marketing, IHG

Moderated by: Heather Costello, VP, Loyalty Solutions, CrowdTwist

9:20am

Loyalty.X, Rethinking Customer Loyalty

When customer experience matters more than points.

Chris Crichton, VP, Client Solutions, Hathway

9:35am

Keynote

Erin Everhart, Senior Manager, Media & Mobile, The Home Depot

9:55am

Fireside Chat

Erin Everhart, Senior Manager, Media & Mobile, The Home Depot

Moderated by: Lizzie Black, Head of Emerging Partnerships, Kargo

10:15am

Networking Break

10:30am

Fireside Chat

Laura Reese, Senior Director, Media/Digital/PR, Church’s Chicken

Moderated by: Jamie Schlef-Wilhelm, Sales Manager, Blis

10:50am

Adapting to Consumers Changing Behavior

The latest advances in technology and new media platforms have greatly impacted how we market to consumers. Things like voice, mobile, data, social, etc. are all changing the way we reach our consumers. It has an impact on every aspect of how we market. Not only do we constantly look at our creative in in the overall advertising message but we also have to look at our packaging and constantly innovating and coming up with new products and solutions to meet consumer needs. Join our panel as we discuss the myriad of ways that we as marketers can get personal with our customers in today’s digital age.

Moderated by: Dan Ackerman, CRO, Samba TV

Laura Reese, Senior Director, Media/Digital/PR, Church’s Chicken
Sarah Sachs, Director, Coca-Cola Freestyle Marketing, The Coca-Cola Company
Vanessa Sain-Dieguez, Sr. Director, HR Digital Strategy, Hilton
Sara Zwolski, Manager Manager, McDonald’s

11:15am

Keynote

Matt Corey, CMO, PGA TOUR Superstore

11:35pm

Fireside Chat

Matt Corey, CMO, PGA TOUR Superstore

Moderated by: Jim Tobin, President, Carusele

11:55pm

Insights as the Fuel for Transforming Your Marketing Organization

Ericka McCoy, SVP of Marketing, Resonate

12:10pm

Fireside Chat

Brittney Williams, Senior Global Brand Manager, Marketing Activation – Food Division, Newell Brands

Moderated by: Ericka McCoy, SVP of Marketing, Resonate

12:30pm

Porsche Demo Laps on Track

1:45pm

Lunch

2:30pm

’40 Under 40′ South Celebration and Happy Hour

3:30pm

It’s a Wrap!