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Paul Marcum has joined Bloomberg Media Group as Head of Global Digital Innovation, a newly created position. Marcum heads to his new berth from GE, where he was Director of Global Digital Marketing and Programming. At Bloomberg, he will focus on developing commerce opportunities, strategizing and implementing creative ideas with profit potential across the entire …

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by Brandon Gutman
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Brandon is an expert connector and seasoned business development professional. As Principal of Brand Approved, he's led the advisory to become the bridge between brand marketers and best of breed service providers that are reshaping the industry.

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