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Brian Solis

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What is your strategy for [fill in the blank] in 2016? – Social – Mobile – Internet of Things – CRM – Omnichannel – Adtech/Martech – eCommerce – Big data – DCX/CX – 3D printing Brand innovators everywhere agree anything to do with mobility is the highest priority [63%] according to a recent global study …

The biggest challenge in the workplace today is not in the understanding or expertise associated with new technology. We can learn that. The biggest problem is our inability to recognize that the experience we have today is not the experience we need going forward. A notable separation exists between the expertise people have or are …

By now you must have heard about Meerkat, the latest tech media darling that lets people tweet (stream) live experiences with friends and followers on Twitter. It’s basically an easy to use app that combines ephemeral livecasting/livestreaming on top of the Twitter platform but through a dedicated screen where participants can see video, who’s watching …

There’s an oft-shared quote that I’d also love to share with you here: “If I had more time, I would have written you a shorter letter.” French mathematician, physicist, writer and philosopher Blaise Pascal essentially captured the essence of thoughtful and purposeful communication with a bold but confusing statement in 1657. At first blush, his …

With every new year comes a landslide of predictions to guide us into the new year. As the year unfolds, rarely do such transformative trends align neatly with the calendar. That said, I was asked to present my thoughts on what lies ahead at Brand Innovators Mega Trends @CES in Las Vegas earlier this month. …

What is possible with disruption, when you look beyond a product? When you look beyond a service? When the world adapts to you, rather than you adapting to the world? Skully Systems changed my life and I don’t say that lightly. I’m a motorcycle enthusiast. I’m also a father. Most of the time my bikes …

You don’t know s#!t from Shinola! Ever heard that saying? This World War II-era colloquialism caused a movement to revive the American watchmaking industry and with it bring to Detroit yet another chapter in its storied history in manufacturing. This year at SXSWV2V, I was fortunate enough to interview Shinola president Jacques Panis live on …

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by Brandon Gutman
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Brandon is an expert connector and seasoned business development professional. As Principal of Brand Approved, he's led the advisory to become the bridge between brand marketers and best of breed service providers that are reshaping the industry.

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