March 9, 2018

Contact

Speaker Inquiries

Brandon Gutman

917-843-7606

Sponsorship Opportunities

Marc Sternberg

310-403-3330

Agenda

10:00am

Welcome

Brandon Gutman, Co-Founder, Brand Innovators
Marc Sternberg, Co-Founder, Brand Innovators
David Teicher, Editor and Chief Content Officer

Host: Ted Rubin, Social Marketing Strategist, Keynote Speaker, Brand Evangelist and Acting CMO, Brand Innovators, author of Return on Relationship

10:15am

2018 Outlook: What’s Next in Social, Digital Marketing & New Media

Looking out at 2018, this discussion will explore how the marketing and media industries will evolve as digital media and emerging technologies continue to drive every aspect of brand marketing and the marketing funnel in general. Social Media strategies continue to evolve, demanding marketers change their relationships with their consumers; mobile has become the platform of choice for consuming media, entertainment, and for commerce; brands are publishing more original content than ever; and digital video continues to challenge television.

Lean in and learn how today’s foremost brand marketers are using new technologies and exploring new platforms like Virtual Reality and Augmented Reality, Snapchat, Facebook Live Video, and new digital and data toolsets to reach consumers.

Chad Parizman, Head of Social Media & Digital Communication, Pfizer
Kim Stokes, Head of Digital, Boston Beer Company
Dana Strokovsky, Director, Global Social Media Excellence, McDonald’s Corporation

10:45am

Keynote

11:10am

Fireside Chat

11:25am

POV

11:40am

Fireside Chat

Amanda Kozlowski, SVP Digital Marketing, Lionsgate

12:00pm

Fireside Chat

Jessica Anselmi, Innovation Marketing & Chief of Staff to CMO, Dunkin Brands

12:20pm

Fireside Chat

Shane Steele, Global Head of Brand Marketing, Dropbox

12:45pm

Fireside Chat

1:05pm

POV

1:25pm

Fireside Chat

1:45pm

POV

2:00pm

Fireside Chat

Shani Belisle, Director of Digital Media & Emerging Technology, AT&T

2:20pm

Keynote

2:45pm

Fireside Chat – Content Marketing

Courtney Colwell, Director of Content Marketing, American Express

3:20pm

Keynote

James Cuthbert, Sr. Brand Manager, Multicultural Marketing, The Coca-Cola Company

3:40pm

Fireside Chat

James Cuthbert, Sr. Brand Manager, Multicultural Marketing, The Coca-Cola Company

3:55pm

Keynote

4:15pm

Future of Media: TV & Digital Video

Dave Bolger, EVP, Director of Integrated Planning, Trilia Media, Hill Holliday
Jennifer Dalipi, Senior Director, Global Media Consumer Beauty, Coty
Shawn Gasparini, Head of Media Investment, North America, RB

5:00pm

It’s a Wrap!